Opinions expressed by Entrepreneur contributors are their own. Some of the most well-rounded and effective PR programs include the full breadth of an organization‘s human resources. That’s primarily because people do business with people, and the more an organization can showcase the real people on staff who are solving theRead More

Marketing Podcast with John Jantsch In this episode of the Duct Tape Marketing Podcast, I’m doing a solo show on the 10 essential website elements every homepage needs to have. Key Takeaway: What’s the purpose of a website today? Your website has many jobs to do—and that’s part of whatRead More

Opinions expressed by Entrepreneur contributors are their own. Today’s entrepreneurs are using their platforms and voice to advocate for the issues they care about most. While being passionate and vocal is valuable, companies must remain viable — and the key to this is an unimpeachable personal brand. A well-constructed andRead More

Opinions expressed by Entrepreneur contributors are their own. In a report dating back to the pandemic, 80% of people stated an increasing pressure to be productive rather than creative at work. In fact, since the switch to remote work in 2020, countless studies, articles and blog posts have been publishedRead More

Opinions expressed by Entrepreneur contributors are their own. Michael Rothbard, the founder of Newton Baby, launched several companies dedicated to helping people sleep better, but helping babies sleep better had never crossed his mind. That was until he and his wife, Jasmine, were expecting twins and it came time toRead More

When was the last time you saw someone in a wheelchair in your day-to-day life? Someone just going about their daily routine, who also happened to be in a wheelchair? Now, when was the last time you saw someone in a wheelchair as a main character in a movie —Read More

My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but I encourage you to check them out if they sound interesting. The photo in the post is a favoriteRead More

Opinions expressed by Entrepreneur contributors are their own. Are you looking to build an online reputation for your business? If so, you’re not alone. So far, in 2022, there are over 1.9 billion websites online. That’s a lot of competition, making a strong online presence more important than ever before.Read More

Opinions expressed by Entrepreneur contributors are their own. Instagram “saves” were released in 2017. Now, it has become a popular metric among influencers and brands. The purpose of Instagram saves is to bookmark the posts users like to look back on later. It also allows the user to categorize theirRead More

Opinions expressed by Entrepreneur contributors are their own. I’m a big fan of marketing automation. If you want to grow your business — and do it quickly and efficiently — it’s practically a requirement. With the right tools, and in the right context, you can completely eliminate manual effort fromRead More