The 4 Most Helpful Reports You Can Run Using Amazon Ad Data

Amazon collects data on almost everything happening on their site. Discover the data that will help you improve your ad results. June 12, 2019 6 min read Opinions expressed by Entrepreneur contributors are their own. The following excerpt is from Timothy P. Seward’s book Ultimate Guide to Amazon Advertising. BuyRead More

5 Brand Marketing Tips Every Brand Can Learn From the NBA

The NBA has positioned itself for global dominance and there is no reason you cannot steal a page from their book. June 12, 2019 7 min read Opinions expressed by Entrepreneur contributors are their own. The love for sports is global, but the ability that the National Basketball Association hasRead More

5 Examples of Remarkable Content Marketing in Action

Remarkable content marketing is able to inspire us to reach out and try for newfound levels of success, through powerful storytelling and the kind of compelling and relevant information that provides best-answer results. Here are five recent examples of how this kind of remarkable content marketing wins minds, hearts, andRead More

Transcript of Flex Your Curiosity Muscle to Grow Your Business

Back to Podcast John Jantsch: This episode of The Duct Tape Marketing Podcast is brought to you by Gusto: modern, easy payroll, benefits for small businesses across the country. And because you’re a listener, you get three months free when you run your first payroll. Find out at gusto.com/tape. JohnRead More

Flex Your Curiosity Muscle to Grow Your Business

Marketing Podcast with Diana KanderPodcast Transcript On today’s episode of the Duct Tape Marketing Podcast, I speak with Diana Kander. She is a New York Times best-selling author, entrepreneur, keynote speaker, and innovation consultant. As a serial entrepreneur, Kander learned a lot of important business lessons along the way. She sharedRead More

6 Email Marketing Myths You Can Ignore

Email marketing has been around for a long time, and consequently, people have developed a lot of opinions about what works and what doesn’t. However, as the digital marketing landscape has changed, some things about email marketing that used to be true are no longer so. And there are someRead More

How to Use Business Text Messaging to Reduce Customer Acquisition Costs

A business text message, believe it or not, has a 98-percent-open rate. June 11, 2019 5 min read Opinions expressed by Entrepreneur contributors are their own. If you haven’t done the math, tested the entire marketing funnel or set aside the right funds, then you’re likely working too hard and gettingRead More

When & Why Net-New Content Creation Makes Sense—And When It Doesn’t

1996: The year content was named “king” in a burgeoning digital world. 2001: The year “content marketing” was officially coined and the modern content revolution began. 130 trillion and counting: The number of webpages currently indexed by Google. One zillion infinities: The number of pieces of content you stand toRead More

How to Start a Podcast With Almost No Money

From finding inexpensive equipment to booking great guests, Ralph Sutton, co-host of The SDR Show, breaks down everything you need to know about starting your own podcast. June 10, 2019 12 min read Podcasting Insights estimates that there are currently 750,000 podcasts in existence, with a combined archive of overRead More

Ally or Adversary? How Our Marketing Fears Can Be Wielded for Good

B2B marketers are a special breed: We’re relentlessly self-improving. We look to our industry peers and thought leaders for wisdom. We scour data for opportunities and insight. We keep tabs on rising trends and emerging tools. We tirelessly strive to adapt our strategies to the evolving needs of our customersRead More