What are some of this year’s key events, conferences and trade shows — whether in-person, virtual, or hybrid — where B2B marketers can learn the latest from leading marketing industry speakers? There are plenty to choose from, and to help you sort out the many B2B marketing conference options availableRead More

Opinions expressed by Entrepreneur contributors are their own. So you want to increase brand awareness, be featured in the media and become a household name? It’s time to hire a PR team. But just like with everything else, all PR firms are not created equal. Too many PR firms wantRead More

It’s ironic that B2B influencer marketing is getting more difficult as it gets more popular. In the ancient before times of 2017, it was as easy as dropping an email to a few well-known folks, asking for a quote or a quick interview, offering only goodwill and recognition in return. Read More

It’s ironic that B2B influencer marketing is getting more difficult as it gets more popular. In the ancient before times of 2017, it was as easy as dropping an email to a few well-known folks, asking for a quote or a quick interview, offering only goodwill and recognition in return. Read More

Marketing Podcast with John Jantsch In this episode of the Duct Tape Marketing Podcast, I’m doing a solo show, and I’m talking about how AI tools could be used as research assistants to enhance their work, generate ideas, and create more powerful marketing strategies for our clients. Key Takeaway: AI prompts canRead More

Opinions expressed by Entrepreneur contributors are their own. Digital identity verification is a critical step in customer onboarding, especially for businesses operating in highly regulated industries such as financial services or payments. However, the traditional methods of identity verification, such as a person reviewing government-issued IDs or conducting manual backgroundRead More

Opinions expressed by Entrepreneur contributors are their own. The sales presentation is often the make-or-break moment in the sales process. It’s the time when you have to captivate and convert your audience. But that’s not easy! After all, the audience’s average attention span during presentations is just five to tenRead More

“Formal education will make you a living; self-education will make you a fortune.” This quote comes from Jim Rohn and, if you follow the advice, you’ll avoid many of the pitfalls and plateaus that come with being an entrepreneur. Unfortunately, with so many opportunities to educate yourself, even that processRead More

Before we know it, B2B Ignite USA 2023 will be here. The anticipating for the event is building and are excited to share a sneak peek of the latest B2B marketing insights from Paul Roetzer, founder and CEO at Marketing AI Institute, who will be delivering a new presentation onRead More

Before we know it, B2B Ignite USA 2023 will be here. The anticipating for the event is building and are excited to share a sneak peek of the latest B2B marketing insights from Paul Roetzer, founder and CEO at Marketing AI Institute, who will be delivering a new presentation onRead More