Chris Do of The Futur on his 1 Billion Mission
Opinions expressed by Entrepreneur contributors are their own. Walking away from a company that generated an estimated $80 million took a great deal of faith and conviction. But Chris Do knew needed to step into The Futur to complete his 1 Billion Mission. “I’m going to put the big goalRead More
Are You Using the Most Powerful Marketing Tool on the Planet? Ashley Kirkwood Shows You How.
When I first started my business I spent two weeks cold emailing members of the Brooklyn Chamber of Commerce. I lived in Brooklyn, so I thought it would be a great opportunity to quickly get some local clients. I got two responses. One person booked me for a small project.Read More
Why It’s Important to Incorporate Twitter Into Your Business’s Marketing Plan
Opinions expressed by Entrepreneur contributors are their own. Social media has become an integral part of marketing strategies for most companies. However, despite its popularity, Twitter is often overlooked by companies in their marketing efforts. This is surprising, considering Twitter’s unique strengths and capabilities that can help companies reach andRead More
Surviving the Storm: 10 Effective Communication Strategies for Startups to Survive the Economic Downturn
Opinions expressed by Entrepreneur contributors are their own. Living in the heart of Silicon Valley in San Francisco, as a minority woman entrepreneur and small business owner with big ideas, I work with VCs, founders, creators, artists, designers, accelerators and technologists from across the globe. My backyard is made upRead More
How Music Can Help Make Your B2B Content Sing
I asked ChatGPT to write the introduction for this post. Here’s what it gave me: In the world of B2B marketing, creating engaging and effective content is crucial for attracting and retaining customers. However, the process of brainstorming ideas and putting pen to paper (or fingers to keyboard) can sometimesRead More
Weekend Favs March 25
My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but I encourage you to check them out if they sound interesting. The photo in the post is a favoriteRead More
7 Ways Dating Apps Are Lying To You
Opinions expressed by Entrepreneur contributors are their own. Dating apps have undoubtedly revolutionized how people find love and connect with others. 3 in 10 US adults say they have used an online dating service (website or app). The convenience and accessibility of dating apps have made it easier for individualsRead More
Elevate B2B Marketing News: CMOs Shift Priorities, Adobe’s New AI, Changing B2B Buyer Journeys, & Google Rolls Out Bard AI
B2B CMOs Make Meaningful Shifts in Priorities30 percent of B2B chief marketing officers have said that growth was tops when it comes to what they want to deliver in their role, while 21 percent pointed to better customer experiences, with 19 percent having said greater efficiency — three findings containedRead More
Exploring The Art Of Messaging
Marketing Podcast with Henry Adaso In this episode of the Duct Tape Marketing Podcast, I interview Henry Adaso. Henry Adaso is an award-winning marketing leader with over 15 years of experience. A former music journalist, he is a natural storyteller and an innovative marketer. He is currently head of marketing forRead More
Take Action Now to Protect Your Business From a Recession With These 4 Strategies
Opinions expressed by Entrepreneur contributors are their own. News of slowing revenue growth and layoffs in almost every sector currently dominate the headlines in all the places we consume media. Coupled with the inverted yield curve we saw in November, typically a harbinger of a global recession, it’s no wonderRead More