How To Create Powerful, Uncopyable Experiences For Your Target Customer

Marketing Podcast with Steve Miller In this episode of the Duct Tape Marketing Podcast, I interview Steve Miller. Meetings & Conventions Magazine calls Steve Miller the Idea Man for his unconventional, edgy, no-spin approach to marketing and branding. He is the author of the Amazon #1 bestseller, “UNCOPYABLE: How toRead More

Podcasting for Profit: How to Turn Your Podcast Into a Full-Time Job

Opinions expressed by Entrepreneur contributors are their own. The numbers provided by Edison Research show that 51% of Americans above the age of 12 have listened to a podcast at least once. There are over 144 million podcast listeners in the U.S. The rise of podcasting has been nothing shortRead More

How AI Ads Are Disrupting Marketing

Opinions expressed by Entrepreneur contributors are their own. Artificial intelligence is the new frontier of marketing. Marketing with AI has been proven to be a successful strategy for many businesses. It’s is a new way to reach customers and is much more personalized, targeted and engaging than traditional methods. AIRead More

The Demise of Third-Party Cookies: Retaining the Sweet Spot

Opinions expressed by Entrepreneur contributors are their own. Before any end, a period of questioning is natural. So, why do third-party cookies need to go? The answer could be a sordid saga of untamed and unfettered access to data for unlimited marketing strategies, and let’s say not everyone approves ofRead More

Stop Leaving Money on the Table: 5 Proven Psychology Tips to Catapult Your Conversions

Opinions expressed by Entrepreneur contributors are their own. A big mistake I’ve seen businesses make is writing about their products while using their competitors’ copy as inspiration. So aside from sounding exactly like their competition, they’re also offering a very similar service. Which begs the question: How is the customerRead More

6-Step Plan to Convert Leads Into Sales

Opinions expressed by Entrepreneur contributors are their own. So, you and your team have been acing lead generation, and you’ve got leads. Now what? Even with the highly saturated market, lead generation is the easy part. People will always have an entry-level of interest. People like knowing things. They’ll giveRead More

Human Design for Business: 3 Instant Ways To Magnetize Your Brand Voice

Opinions expressed by Entrepreneur contributors are their own. Branding is the personality of a business. A strong brand voice can help you stand out from the competition and create content that converts readers into clients. And yet a lot of coaches and experts I talk to look puzzled when weRead More

5 Common Marketing Mistakes You Need to Look Out For

Opinions expressed by Entrepreneur contributors are their own. A strong marketing strategy is one of the key components of building a successful company. Despite its importance, it is also one of the elements of business that companies most often struggle with. Marketing is not merely something that is nice toRead More

Transforming Marketing With Artificial Intelligence

Marketing Podcast with Paul Roetzer In this episode of the Duct Tape Marketing Podcast, I interview Paul Roetzer. Paul is the founder and CEO of Marketing AI Institute, and the founder of PR 20/20, HubSpot’s first partner agency. He is the author of The Marketing Performance Blueprint (Wiley, 2014) andRead More

Transforming The Dental Industry One Smile At A Time

About the show: The Agency Spark Podcast, hosted by Sara Nay, is a collection of short-form interviews from thought leaders in the marketing consultancy and agency space. Each episode focuses on a single topic with actionable insights you can apply today. Check out the new Spark Lab Consulting website here!Read More