How Marketing Agencies Can Integrate Inclusivity Into Their Organization and Work
May 28, 2021 6 min read Opinions expressed by Entrepreneur contributors are their own. While inclusion and diversity have always been essential, they have become even more essential for marketers due to the industry’s current pandemic and cultural climate. Simply put, we’re dealing with two huge issues right now: a peopleRead More
B2B Marketing News: B2B Video Completion Rates, US Ad Spend Soars, Google’s New Starline 3D Chat, & What Makes A Brand Meaningful
Twitter Re-Opens Public Applications for Profile VerificationFor the first time since November, 2017 Twitter has begun allowing users to apply for verified profile status. As the new option is rolled out, a verification application option will appear within a Twitter user’s account settings, allowing brands to seek a blue check-mark,Read More
The future of ecommerce: From marketplace seller to the exit of your company
May 28, 2021 7 min read This article was translated from our Spanish edition using AI technologies. Errors may exist due to this process. Opinions expressed by Entrepreneur contributors are their own. The preference of customers for ecommerce increased exponentially in the last year because of the pandemic caused byRead More
A postal company in Spain presents a ‘confused’ campaign against racism
“The darker the color of the stamp, the less value it will have.” The aim of the brand is to show that the value of life should not be defined by the color of the skin. Is it clear to you? Free Book Preview: Brand Renegades Discover how two entrepreneursRead More
3 Storytelling Force Multipliers That Drive Sales
May 27, 2021 6 min read Opinions expressed by Entrepreneur contributors are their own. Do you want your sales copy to generate more revenue? Consider the few seconds required to read that sentence; that is the same amount of time sales copy has to grab a customer’s attention in today’sRead More
9 Advanced Twitter Tips and Tricks
February 18, 2014 5 min read Opinions expressed by Entrepreneur contributors are their own. In his book Tweet Naked, online marketing expert and social media agency CEO Scott Levy provides the critical information entrepreneurs need to craft a social media strategy that will boost their brand and their business. InRead More
5 Reasons Brand Storytelling Is Critical to Your Marketing Strategy
Your story motivates customers to choose your business, stay with it and help it grow. May 26, 2021 4 min read Opinions expressed by Entrepreneur contributors are their own. Your business can’t afford to be a faceless entity — just one more potential choice in a sea of options. ThrivingRead More
The Incremental Approach To Innovation
Agency Spark Podcast with With Chris MacLeod The Agency Spark Podcast, hosted by Sara Nay, is a collection of interviews from thought leaders in the marketing consultancy and agency space. Each episode is designed to spark ideas you can put into practice for your agency today. Check out the newRead More
How To Generate Leads On Twitter
Free Book Preview: Brand Renegades Discover how two entrepreneurs used unconventional business strategies to turn their startup into a multimillion-dollar company. April 12, 2013 5 min read Opinions expressed by Entrepreneur contributors are their own. In his book Ultimate Guide to Twitter for Business, online marketing expert Ted Prodromou offersRead More
From Finesse To Zest: 25 Powerful Qualities That Elevate Your B2B Marketing
Which qualities encompass the best that B2B marketing has to offer? Are there overlapping elements that bring success to both our professional and personal lives? How can you bring more of these qualities into your own marketing efforts? From a seemingly endless compilation of possible traits held by successful marketers,Read More
