Brand Visibility: Techniques and Tactics
Your brand becomes visible by being shared, read, and seen on social media. These tips will help you keep it consistent and get it seen. February 11, 2014 4 min read Opinions expressed by Entrepreneur contributors are their own. In his book Tweet Naked, online marketing expert and social mediaRead More
Does your website have the correct structure? We tell you here
The user experience, better known as UX, is one of the most important features in the navigation of a website. Free Book Preview: Brand Renegades Discover how two entrepreneurs used unconventional business strategies to turn their startup into a multimillion-dollar company. May 26, 2021 6 min read This article wasRead More
9 Tools That Will Make Your Consulting Practice Run More Profitably
There’s an overwhelming amount of tools out there. I’m here to cut through that noise and share with you some of the tools that I use to effectively run and scale my own consulting practice. I’m distilling down a list of my 9 favorite tools that will help make yourRead More
Using Data To Optimize Your Health
Marketing Podcast with Patrick Samy In this episode of the Duct Tape Marketing Podcast, I interview Patrick Samy. Patrick is the CEO and Co-Founder of Span Health, a platform and coaching program for data-driven health. Key Takeaway: Because research and data are more and more easily available today, a lotRead More
How To Use Twitter’s Promoted Resources to Your Business’s Advantage
March 1, 2013 5 min read Opinions expressed by Entrepreneur contributors are their own. In his book Ultimate Guide to Twitter for Business, online marketing expert Ted Prodromou offers an easy-to-understand guide to using Twitter that will help small-business owners generate leads and connect with customers. In this edited excerpt,Read More
Free Webinar | June 17: Supporting Black-Owned Businesses
Small business owners will join Irene Walker from Facebook Elevate to discuss how digital tools and personalized ads have given businesses the ability to thrive in the pandemic Free Book Preview: Brand Renegades Discover how two entrepreneurs used unconventional business strategies to turn their startup into a multimillion-dollar company. MayRead More
VIDEO: Samsung once again mocks Apple to announce its new smartphone, but the strategy worked against it
To promote the new Galaxy S21 Ultra, Samsung once again turned to a trustworthy old woman: poking fun at Apple. However, his marketing had the opposite effect, and netizens responded with ruthless criticism. Grow Your Business, Not Your Inbox Stay informed and join our daily newsletter now! May 25, 2021Read More
M-commerce: the protagonist of purchases in the near future
Commerce through smartphones will be stronger than ever. The success of your brand will be based on the experience you give to the user. Grow Your Business, Not Your Inbox Stay informed and join our daily newsletter now! May 25, 2021 5 min read This article was translated from ourRead More
The Secret to Super Successful SEO
May 25, 2021 5 min read Opinions expressed by Entrepreneur contributors are their own. When it comes to generating leads, SEO is a fan favorite. A sizable 61 percent of B2B marketers say that SEO and organic traffic yield more leads than any other marketing strategy they use. For all typesRead More
What B2B Marketers Can Learn from Stand-Up Comedy
Stand-up comedians need to make a connection with their audience. It starts with getting attention, then stoking interest, developing a rapport, and ultimately provoking a reaction. To do it right, you need empathy, knowledge of your audience, creativity…oh, and a spark that makes you unique. B2B marketers: Does any ofRead More