How To Produce Better Content With Collaborative AI

The Duct Tape Marketing Podcast with John Jantsch In this episode of the Duct Tape Marketing Podcast, I interviewed Kate Bradley Chernis, former rock and roll DJ turned founder and CEO of a revolutionary AI tool reshaping the landscape of content marketing today, Lately AI. With over two decades ofRead More

The State of Digital Transformation in B2B In 2024

For B2B companies, digital transformation is not a destination; it’s an ongoing journey. Marketers must continuously assess and adapt their marketing technology stack to remain competitive, meet evolving customer expectations, and seize new opportunities in the digital landscape.  As digital transformation continues to reshape the fundamentals of B2B marketing, businessesRead More

Understanding Research Engine Optimization And Its Impact on SEO with Shama Hyder

The Duct Tape Marketing Podcast with John Jantsch In this episode of the Duct Tape Marketing Podcast, I interviewed Shama Hyder. Shama is a visionary strategist for the digital age, a web and TV personality, a bestselling author, and the award-winning CEO of Zen Media – a global marketing andRead More

6 Ecommerce SEO Tips to Help You Rank on Google

Opinions expressed by Entrepreneur contributors are their own. There are nearly 14 million ecommerce websites in the U.S. and more than 26.5 million worldwide. This intensely fierce competition makes it incredibly challenging to stand out and grab the attention of online shoppers. Without a solid presence in Google’s search results,Read More

4 Ways Small Business Owners Can Capitalize on Big Events

Opinions expressed by Entrepreneur contributors are their own. More than 100 million people are gearing up to watch the big game on Sunday. Between watch parties, wings, beverages, commercials, the halftime show and much more, excitement is widespread. Beyond entertainment, the game serves as a super opportunity for small businessesRead More

‘Human Content Ranks Higher Than AI Content.’ New Marketing Insights From Neil Patel.

Opinions expressed by Entrepreneur contributors are their own. Neil Patel‘s extensive experience has taught him that the human touch is irreplaceable in marketing. While artificial intelligence (AI) has made significant advancements, Patel firmly believes in the power of human-created content. In his interview, he highlights that human-created content still holdsRead More

SEO Content Strategy: From Basic to Advanced

Just about everyone knows what SEO is these days, and nearly every professional brand has at least a basic content strategy in place to rank for relevant keywords and attract organic attention. The more crowded the internet becomes with these competing brands, however, the more difficult it has become toRead More

It Takes Years to Build a Reputation — And Just Seconds to Destroy It. Avoid The Dangers of Insensitive Marketing in a Global Crisis.

Opinions expressed by Entrepreneur contributors are their own. The days leading up to the launch of a new marketing campaign tend to be particularly exciting for PR and marketing teams. It’s the culmination of countless efforts, both creative and strategic. Before finalizing the date of the launch, you need toRead More

Lifting the Founder’s Curse: Unlocking Business Value Beyond Yourself

The Duct Tape Marketing Podcast with John Jantsch In this episode of the Duct Tape Marketing Podcast, I interviewed Ryan Deiss, a serial entrepreneur, author, and the founder of digitalmarketer.com. Our discussion begins with his latest book, “Get Scalable: The Operating System Your Business Needs to Run and Scale WithoutRead More

Mastering Email Deliverability: The Crucial Changes You Must Make in 2024

The Duct Tape Marketing Podcast with John Jantsch In this episode of the Duct Tape Marketing Podcast, I interviewed JT Beckham, a senior manager of deliverability at ActiveCampaign,style=”font-weight: 400;”> leading the Deliverability team and collaborating with other teams across the organization. Prior to his current role, J.T. worked at AcousticRead More