Amplify your organic marketing strategies without breaking the bank. Free Book Preview Winfluence Get a glimpse of how to influence your audience’s buying habits using traditional and unconventional influencer marketing techniques. March 15, 2021 2 min read Disclosure: Our goal is to feature products and services that we think you’llRead More

More than anything Duct Tape Marketing is an idea that started with the belief that marketing is a system and in order to operate that system, there must be a very clear point of view about how to build a remarkable business. I started my little marketing adventure over 30Read More

If you want to get a “yes” from a consumer, write down these strategies from top salespeople and entrepreneurs to win people over. Free Book Preview Winfluence Get a glimpse of how to influence your audience’s buying habits using traditional and unconventional influencer marketing techniques. This article was translated fromRead More

March 14, 2021 5 min read Opinions expressed by Entrepreneur contributors are their own. I know it may sound contrarian to some, but the secret ingredient to expert positioning in the luxury market is this: scaling down your target market.  It may sound intimidating at first. But when it comesRead More

Enhance your creative marketing by using one of Adobe’s most robust programs. Free Book Preview Winfluence Get a glimpse of how to influence your audience’s buying habits using traditional and unconventional influencer marketing techniques. March 14, 2021 2 min read Disclosure: Our goal is to feature products and services thatRead More

Mexican talent opens its way to new international opportunities. Free Book Preview Winfluence Get a glimpse of how to influence your audience’s buying habits using traditional and unconventional influencer marketing techniques. March 12, 2021 3 min read This article was translated from our Spanish edition using AI technologies. Errors mayRead More

Marketing Podcast with Shani Godwin In this episode of the Duct Tape Marketing Podcast, I interview Shani Godwin. Shani is the founder of Communique USA. She has created a new program called JOY Economics which is a coaching program that teaches entrepreneurs how to turn their personal stories into powerfulRead More

How and Why B2B Marketers Are Using Intent Data [Report]56 percent of B2B marketers use intent data to identify new target accounts, while 51 percent use this data to align sales and marketing, according to recently-released report data of interest to digital marketers. MarketingProfs Post Engagement Rates Remain Far HigherRead More

March 11, 2021 6 min read Opinions expressed by Entrepreneur contributors are their own. To say 2020 was a crazy year would be a giant understatement. So many small businesses and entrepreneurs struggled, and it was a tough time for many. Running a digital marketing agency gave me a front-rowRead More

One of the ways to create goodwill, positive buzz, and happy customers is to exceed expectations. Responding proactively to problems is, in my opinion, one of the easiest ways to exceed the expectations available. Problems happen, that’s a fact. You can choose to respond to customer challenges, problems, let downs,Read More