The co-founder of a technology company shares how his platform is helping companies scale operations. Free Book Preview Ultimate Guide to Facebook Advertising Get a glimpse of how to use Facebook’s marketing resources to your business’s advantage. January 14, 2021 3 min read Opinions expressed by Entrepreneur contributors are theirRead More

If you want to attract new customers, you can’t just market to them. You need to start a conversation with them. Free Book Preview Ultimate Guide to Facebook Advertising Get a glimpse of how to use Facebook’s marketing resources to your business’s advantage. January 14, 2021 2 min read ToRead More

Just what is a B2B influencer, and what do they actually look like? In our third season of Break Free B2B Marketing video interviews we’re having in-depth conversations with an impressive array of top B2B influencers, exploring the important issues that each expert is influential about. Successful B2B influencers haveRead More

The founder of a software platform for sending personal videos to sales leads talks about the importance of business-customer relationships. Free Book Preview Ultimate Guide to Facebook Advertising Get a glimpse of how to use Facebook’s marketing resources to your business’s advantage. January 13, 2021 1 min read Opinions expressedRead More

Are you wondering whether you’re missing valuable customer feedback because you’re just not looking in the right places? Our digital landscape today offers a wide array of well-used standard methods for B2B marketers to collect customer feedback, with just a few including: Monitoring Social Media Activity Customer Experience Surveys FeedbackRead More

Marketing Podcast with David Burkus In this episode of the Duct Tape Marketing Podcast, I interview David Burkus. He’s the best selling author of five books about business and leadership. We talk about his latest book called Leading From Anywhere: The Essential Guide to Managing Remote Teams Questions I askRead More

January 12, 2021 5 min read Opinions expressed by Entrepreneur contributors are their own. If your company achieved one million social media impressions, was featured twice in “The New York Times,” and earned a new celebrity endorsement last month, you might think your marketing campaign was a tremendous success. However, ifRead More

January 12, 2021 5 min read Opinions expressed by Entrepreneur contributors are their own. Some businesses want their products to appeal to a small niche; others to a large market. But no business wants customers to be unable to use their products at all. As the world’s consumer base grows, soRead More

January 12, 2021 6 min read Opinions expressed by Entrepreneur contributors are their own. So you come up with a great idea for a new product, business venture or side hustle. You’re ready to take the first step, but you’re stuck on finding the right name. Naming can be a daunting taskRead More

January 12, 2021 6 min read Opinions expressed by Entrepreneur contributors are their own. Influencer marketing usually goes one of two ways, it either results in glowing successes where the returns are staggering or it results in epic fails where it takes the company months if not years to recover.Read More