August 7, 2020 5 min read Opinions expressed by Entrepreneur contributors are their own. I was recently referred to Robby Blanchard, an increasingly popular online marketer who got his start as a gym owner. Blanchard was perpetually looking for new and better ways to market his gym, and in theRead More

With the number of global video viewers projected to reach 2.72 billion in 2023 Snap Inc. commissioned a study from National Research Group surveying 1,000 smartphone owners and found that for Gen Z and millennials, smartphones top all other devices with 78% watching more video on their smartphones than theyRead More

August 6, 2020 6 min read Opinions expressed by Entrepreneur contributors are their own. It’s no secret that successful companies are the ones with satisfied customers. But while many executives claim to understand the importance of customer experience (CX), it often falls by the wayside as resources are channeled intoRead More

Subscribe: Apple Podcasts | Android | Marketing Podcast with Charlie Schloegel In this episode of the Duct Tape Marketing Podcast, I interview Charlie Schloegel, General Manager of the Property Solutions division and Co-Owner of Schloegel Design Remodel. Charlie has grown up around the family business. At a young age, heRead More

Get up to speed with video creation with this $40 course. Free Book Preview No BS Guide to Direct Response Social Media Marketing The ultimate guide to – producing measurable, monetizable results with social media marketing. August 6, 2020 2 min read Disclosure: Our goal is to feature products andRead More

For B2B brands, this is an opportune time to be focusing on LinkedIn for marketing. But doing so in the right way is paramount, because it is very easy to get it wrong. (And so many marketers do.) The social media platform’s strengths as a B2B marketing channel are undeniable:Read More

August 5, 2020 6 min read Opinions expressed by Entrepreneur contributors are their own. If you’re among the nearly 90 percent of U.S. consumers taking in more media now than you were pre-crisis, you’ve probably also seen a barrage of new video ads from brands hoping to get your attention (and your purchasingRead More

August 5, 2020 8 min read Opinions expressed by Entrepreneur contributors are their own. The global crisis has permanently altered our world. Universities that do not go online while still engaging students will go bankrupt; many small businesses will struggle and collapse; some even say this is the end ofRead More

As the need for B2B brands to reach and connect authentically with customers rises, B2B influencer marketers are evolving from transactional and intermittent campaigns to more relationship driven, Always-On Influencer engagement programs as our research from the 2020 State of B2B Influencer Marketing report found: 19% are piloting 25% runRead More

August 5, 2020 9 min read Opinions expressed by Entrepreneur contributors are their own. Marketing is all about innovation. Marketers must innately understand and adapt to the ever-changing world around them to meet incredible demands and aggressive goals. I strongly feel the best marketers often realize that innovation is crucial,Read More