It’s become pretty popular, almost trendy, for people to choose a word at the beginning of the year and make the word the focus or underpinning of their most important objectives. My friends Chris Brogan and Ryan Holiday have done this and written about it for years. I’ve been practicingRead More

Este año el networking se ve diferente en comparación con cualquier otro momento en la historia del universo empresarial. Podemos entablar nuevas relaciones comerciales con solo presionar un botón. Desde unirnos a MeetUps hasta participar en audio social o transmisiones en vivo, nosotros, como emprendedores, podemos construir nuestra reputación enRead More

The Duct Tape Marketing Podcast with John Jantsch In this episode of the Duct Tape Marketing Podcast, I interviewed Amanda Holmes, CEO of Chet Holmes International, and a maestro in the realm of sales strategy. We dived into the fascinating world of unconventional marketing tactics and the transformative power ofRead More

Happy 2024, fellow marketers! ? It’s that enchanting time of year when we exchange our old marketing hats for shiny new ones. As the digital world whirls at an ever-faster pace, it’s like we’re riding a thrilling, somewhat unpredictable rollercoaster. We’ve shared our predictions for content marketing and influencer marketingRead More

The Duct Tape Marketing Podcast with John Jantsch In this episode of the Duct Tape Marketing Podcast, I interviewed Kenneth Wenger, an author, research scholar at Toronto Metropolitan University, and CTO of Squint AI Inc. We uncovered the intriguing world of artificial intelligence, exploring the complexities and ethical considerations associatedRead More

Opinions expressed by Entrepreneur contributors are their own. Networking looks different this year than at any other time in the history of the business universe. We can engage in new business relationships with the push of a button. From joining MeetUps to engaging in social audio to live streaming, we,Read More

¡Uf! Ha concluido otro año (con suerte) exitoso. Pero no te relajes demasiado porque el mejor momento para prepararte para el éxito en 2024 es hoy. El inicio del año es una oportunidad perfecta para reflexionar sobre los éxitos y fracasos del año pasado y usarlos para renovar tu estrategiaRead More

En el mundo digital de hoy en día, las marcas recurren cada vez más a los influencers de las redes sociales para amplificar o ser la imagen de sus marcas. Sin embargo, la decisión de colaborar con influencers no es algo que deba de tomarse a la ligera. En comparaciónRead More

Opinions expressed by Entrepreneur contributors are their own. You’re reading Entrepreneur Middle East, an international franchise of Entrepreneur Media. As the Managing Partner of Leidar MENA, a boutique PR agency in Dubai, I’ve witnessed firsthand the critical role effective communication strategies play in shaping the destiny of small and mediumRead More

Opinions expressed by Entrepreneur contributors are their own. In today’s digital-first world, brands are increasingly turning to social media influencers to amplify or be the face of their brands. The decision to collaborate with influencers, however, is not one to be taken lightly. Compared to traditional marketing channels, influencer partnershipsRead More