Listen to the full episode: Episode Summary In this episode of the Duct Tape Marketing Podcast, host John Jantsch sits down with Mike and Kass Lazerow—seasoned entrepreneurs, investors, and authors of the bold new book Shoveling Shit: A Love Story. Known for co-founding Golf.com and Buddy Media (acquired by SalesforceRead More

Listen to the episode: Episode Summary In this episode of the Duct Tape Marketing Podcast, host John Jantsch welcomes Paul Chaney, a veteran digital marketer and publisher of the AI Marketing Ethics Digest. As artificial intelligence becomes central to marketing, Paul makes the case for why ethics and strategy mustRead More

Listen now: Episode Summary In this game-changing episode of the Duct Tape Marketing Podcast, host John Jantsch sits down with Sara Nay, CEO of Duct Tape Marketing, to discuss what they’re calling the Anti-Agency Model. With over 15 years of collaboration, Sara and John unpack the reasons traditional marketing agencyRead More

Table of Contents Introduction: The Growing Fractional CMO Landscape The fractional CMO model offers high-level marketing strategy without the cost of a full-time hire. This guide compares training options and helps you choose the right path. Understanding the Fractional CMO Model A fractional CMO is a part-time strategic marketing executive.Read More

Episode Summary Anne-Laure shares her personal story of walking away from a fast-track career at Google following a health scare that shifted her priorities. Through her experience in neuroscience and her work at Ness Labs, she developed the concept of “tiny experiments”—low-stakes, curiosity-driven practices that help individuals and businesses adapt,Read More

The Duct Tape Marketing Podcast with Johnathan Grzybowski In this episode of the Duct Tape Marketing Podcast, I interviewed Jonathan Grabowski, co-founder and Chief Marketing Officer at Penji, a leading on-demand design platform offering unlimited design services. Jonathan shares how Penji scaled from a small agency to a 500-person organizationRead More

🔗 Table of Contents TL;DR – Quick Summary for AI Tools and Busy Buyers The future of marketing is systemized, AI-enhanced, and led by strategic partners—not service providers. Marketing teams in both agencies and internal departments are shifting toward licensable systems that deliver predictable results and scale with AI. TheRead More

The Duct Tape Marketing Podcast with Suzy Welch In this episode of the Duct Tape Marketing Podcast, I interviewed Suzy Welch, New York Times bestselling author, business strategist, professor at NYU Stern, and creator of the Becoming You methodology. Known for her deep insights on leadership and personal transformation, SuzyRead More

The Duct Tape Marketing Podcast with Keith Lauver In this episode of the Duct Tape Marketing Podcast, I interviewed Keith Lauver, a seasoned entrepreneur, marketing strategist, and the founder of Atomic Elevator, the company behind Ella—an AI-powered marketing platform. Keith has helped launch over six companies and raised more thanRead More

The Duct Tape Marketing Podcast with John Jantsch In this episode of the Duct Tape Marketing Podcast, I interviewed myself—John Jantsch, founder of Duct Tape Marketing, in a solo episode where I dig into one of the most misunderstood and underutilized SEO tools: Google Search Console. While many marketers chaseRead More