Weekend Favs November 9th

My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but I encourage you to check them out if they sound interesting. The photo in the post is a favoriteRead More

Consult with Ease: Personalize Your Customer Stragtegy Using AI

The Duct Tape Marketing Podcast with David Edelman In this episode of the Duck Tape Marketing Podcast, I had the pleasure of interviewing David Edelman, a seasoned digital transformation and marketing expert. As CMO, Edelman guided Aetna (now part of CVS Health) through becoming a digitally oriented, customer-centric brand. HeRead More

Run Highly-Effective Teams By Creating Principle-Based Habits

The Duct Tape Marketing Podcast with Kory Kogon In this episode of the Duct Tape Marketing Podcast, I had the pleasure of interviewing Kory Kogon, Vice President of Content Development at FranklinCovey. With over 25 years of business expertise spanning frontline roles to executive leadership, she brings a deep understandingRead More

Weekend Favs November 2nd

My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but I encourage you to check them out if they sound interesting. The photo in the post is a favoriteRead More

Outsmart Competitors With Agency-First Web Design

The Duct Tape Marketing Podcast with Itai Sadan In this episode of the Duct Tape Marketing Podcast, I interview Itai Sadan, founder of Duda, a website builder designed for marketing agencies and small businesses. As a digital marketer since the birth of the internet, I remember Duda’s early days. InRead More

How Writing a Book is Good For Business & Why You Shouldn’t Do It Without a Coach

The Duct Tape Marketing Podcast with Leigh Shulman In this episode of the Duct Tape Marketing Podcast, I interview Argentina-based author Leigh Shulman. A writing mentor with two decades of experience under her belt. She founded The Inspired Writer Community, an online mentoring community for writers at any stage inRead More

Small Business Owners: Who Should You Hire for Marketing?

When it comes to marketing, small business owners have a big decision to make: who should you hire to get the job done? The options are varied, each with its own set of benefits and challenges. Let’s break it down. In-House Marketing Team Bringing marketing in-house means you get totalRead More

Weekend Favs October 26th

My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but I encourage you to check them out if they sound interesting. The photo in the post is a favoriteRead More

How to Build Game-Changing Strategy by Choosing Your Customers and Competition

The Duct Tape Marketing Podcast with Seth Godin In this episode of the Duct Tape Marketing Podcast, I had the pleasure of interviewing Marketing Hall of Famer and frequent guest, Seth Godin. A renowned expert in marketing, entrepreneurship, and strategic philosophy, Seth shares his invaluable insights once again on ourRead More

Mobile vs. Desktop: Where Do You Convert?

The Duct Tape Marketing Podcast with Steve Oriola In this episode of the Duct Tape Marketing Podcast, I interview Steve Oriola, CEO of Unbounce. Steve Oriola is a tenured CEO with over two decades of experience scaling dynamic B2B SaaS platforms, including Act!, Constant Contact, Pipedrive, and Julius. He recentlyRead More