My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but encourage you to check them out if they sound interesting. The photo in the post is a favorite for theRead More

SEO will be a primary focus for marketers during the downturn, says surveySearch Engine Optimization (SEO) is poised to see increased budget spending during the pandemic, according to recently-released survey results, also showing that organic and paid search were the two top performing channels among multiple industries during 2019. MarketingRead More

Social ads take amount of work, but done correctly they can significantly impact ROI. April 9, 2020 4 min read Opinions expressed by Entrepreneur contributors are their own. With 97 percent of digital consumers on some form of social media, you can’t afford not to invest in social ads. And withRead More

April 9, 2020 3 min read If you’re an entrepreneur who gets clients through cold pitches, you might wonder: Is it still OK to pitch at a time like this? The answer: Yes, but you need to think differently about your offering and your approach. To dig into the details,Read More

Marketing Podcast with Ben Shapiro On today’s episode of the Duct Tape Marketing Podcast, I sit down with modern Renaissance entrepreneur Ben Shapiro. Shapiro got his start at eBay, where he served as their manager of business development and SEO. He then went on to found his own business andRead More

This just in: B2B doesn’t have to be boring! People who are on B2B buying committees like to be entertained just as much as everyone else. They use the same social media sites as B2C consumers do, too.  Sorry to drop so many knowledge bombs in one paragraph. Take aRead More

April 8, 2020 5 min read Opinions expressed by Entrepreneur contributors are their own. The following excerpt is from Robert W. Bly’s The Content Marketing Handbook. Buy it now from Amazon | Barnes & Noble  Webinars have long been an effective content marketing tactic. Your prospects can hear you talk and see yourRead More

Marketing Podcast with Mike Michalowicz On this episode of the Duct Tape Marketing Podcast, I sit down with entrepreneur, author, and speaker Mike Michalowicz. Michalowicz founded and sold two multi-million dollar businesses before his 35th birthday. As an entrepreneur himself, he’s passionate about supporting others on their entrepreneurial journey. He’sRead More

You’ve got to stay focused on a single market until you prove loyalty and expertise. April 8, 2020 5 min read Opinions expressed by Entrepreneur contributors are their own. Digital marketing agencies are some of the top businesses in the entrepreneurship sphere. It’s estimated that the digital marketing software industry will growRead More

Email Skript is like having a full-time email marketer for a fraction of the price. April 8, 2020 2 min read Disclosure: Our goal is to feature products and services that we think you’ll find interesting and useful. If you purchase them, Entrepreneur may get a small share of theRead More