3 Branding Tips to Bring Your Startup’s Story to Life
Don’t overlook the role branding plays in your business’s success. March 18, 2020 5 min read Opinions expressed by Entrepreneur contributors are their own. Not so long ago, if somebody mentioned owning a startup, you could assume it was all about a nifty app or gizmo. But these days, foodRead More
How Much Do SEO Services Actually Cost?
The three most common types of SEO services and which one is right for your business. March 18, 2020 5 min read Opinions expressed by Entrepreneur contributors are their own. Let’s face it, search engine optimization (SEO) is one of the essential driving factors behind most digital marketing initiatives theseRead More
If You Want to Communicate Like a Pro, Get This: It’s Not About You
Effective communication values the recipient over the sender. March 18, 2020 4 min read Opinions expressed by Entrepreneur contributors are their own. It was a typical day at the Penguin book publishing offices when I was joined on the elevator by the President of Paperback Sales. “I have to say,”Read More
Making the World a Better Place Through a Community of Changemakers
Marketing Podcast with Jayne Warrilow On this episode of the Duct Tape Marketing Podcast, I sit down with speaker, author, and resonance expert Jayne Warrilow. In May 2019, Warrilow received a transmission during her meditation practice from her spirit guides. It was inspiring and, she soon realized, was a messageRead More
What Franchises Should Know Before Hiring a PR Firm
Franchisors and franchisees alike can benefit from a talented PR firm that can get the attention of new customers. Here’s how to find a match. March 18, 2020 3 min read This story appears in the March 2020 issue of Entrepreneur. Subscribe » 1. Ask All Your Questions From Jamie Izaks,Read More
Take Advantage of Your Empty Social Calendar to Get Ahead on SEO with This Tool
Brand Overflow taps into Google Keyword Planner to improve your on-site SEO. March 18, 2020 2 min read Disclosure: Our goal is to feature products and services that we think you’ll find interesting and useful. If you purchase them, Entrepreneur may get a small share of the revenue from theRead More
Remote Communication Opportunities For B2B Marketers
The challenges brought about by COVID-19 are multi-faceted and permeate the lives of B2B marketers on many levels, yet they also thankfully present new opportunities. Remote work and online business communications are two of the major benefits modern B2B marketers can take advantage of now thanks to the technological advancesRead More
3 Signs Your Brand Isn’t Telling a Winning Story (and How to Fix Things)
From marketing to mission statements, the tools and techniques you need to change your narrative. March 17, 2020 6 min read Opinions expressed by Entrepreneur contributors are their own. In our modern marketing landscape, brands cannot afford to exist as just another faceless entity. They need to have a powerfulRead More
4 Ways to Create Deeper Connections With E-Commerce Customers
Just because consumers are online doesn’t mean you can’t form meaningful relationships. March 17, 2020 6 min read Opinions expressed by Entrepreneur contributors are their own. To build a successful e-commerce business today, you have to realize that you’re not in the business of selling products — you’re in the peopleRead More
The 4 Key Steps to Creating Your First Ad Campaign
How to ensure you’re setting yourself up for success. March 17, 2020 4 min read Opinions expressed by Entrepreneur contributors are their own. Social media and Google advertising campaigns have continued to grow in recent years. Because entrepreneurs and ad managers can generate a highly specific audience based on theirRead More
