Navigating Small Business Legal Issues in the Digital World

Marketing Podcast with Jamie LiebermanPodcast Transcript Today’s guest on the Duct Tape Marketing Podcast is Jamie Lieberman, Esq, founder of Hashtag Legal. Lieberman started her legal career more than 15 years ago in New York City, where she worked as a commercial litigator for a major global firm and forRead More

Transcript of Navigating Small Business Legal Issues in the Digital World

Back to Podcast John Jantsch: This episode of the Duct Tape Marketing Podcast is brought to you by Zephyr CMS. It’s a modern cloud based CMS system that’s licensed only to agencies. You can find them at zephyrcms.com, more about this later in the show. John Jantsch: Hello, and welcomeRead More

Building a Marketing System in 7 Steps

The Duct Tape Marketing philosophy is that marketing is a system. It’s not a series of tactics you approach willy-nilly. It’s not a blog post here, a podcast episode there, a social media ad once in a while. The kind of marketing that gets real results is driven by strategyRead More

25 B2B Influencer Marketing Campaign & Engagement Ideas for 2020

In the business world, you don’t have to look far to see that the number of B2B companies engaged with influencer marketing is growing. As more companies are moving beyond experimentation to conducting pilots, sequential campaigns and always on programs, there is an increasing desire to expand how brands engageRead More

Top 6 Marketing Money Wasters

Avoid these common but costly mistakes to save yourself headaches and cash. February 10, 2020 9 min read Opinions expressed by Entrepreneur contributors are their own. Recently, I got a call from a small business owner who was wondering when all the money he was spending on marketing would showRead More

7-Figure Small – The Self-Reliant Entrepreneur

John Jantsch talks about his latest book, The Self-Reliant Entrepreneur, on the 7-Figure Small podcast with host Brian Clark. Being an entrepreneur is hard. It can feel isolating and self-doubt often creeps in, so it’s important to find ways to become more self-reliant. This doesn’t mean forging a path allRead More

Become an SEO Expert and Make Your Business Stand Out Online

Save on those huge SEO fees by doing the hard work yourself. February 10, 2020 2 min read Disclosure: Our goal is to feature products and services that we think you’ll find interesting and useful. If you purchase them, Entrepreneur may get a small share of the revenue from theRead More

Hungry for More: What B2B Marketers Need to Know About Episodic Content

The cliffhanger is one of the greatest tools in entertainment. I’ll explain why later. Seriously though, we’ve all experienced the cliffhanger: It’s that tension-building moment of uncertainty at the end of a chapter or installment that leaves the audience impatiently awaiting the next one. Some of my favorite binge-worthy TVRead More

Digital Marketing Hacks for 2020

Carlos Gil shares his thoughts on why almost everything we see on social media is an illusion. February 9, 2020 1 min read Opinions expressed by Entrepreneur contributors are their own. Carlos Gil, CEO and founder of Gil Media Co., talks about his career journey, including dropping out of schoolRead More

Weekend Favs February 8

My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but encourage you to check them out if they sound interesting. The photo in the post is a favorite for theRead More