What Communicators Can Learn From Martin Luther King, Jr.’s ‘I Have a Dream’ Speech
January 20, 2020 7 min read This story originally appeared on PR Daily On its face, it seems somehow glib to try to draw practical lessons from Martin Luther King, Jr.’s “I Have a Dream” speech, delivered on the steps of the Lincoln Memorial, Aug. 28, 1963. This speech transcendedRead More
MarTech Podcast – The Self-Reliant Entrepreneur
John Jantsch appears on the MarTech Podcast to discuss his entrepreneurial journey, life as a marketer, and his latest book, The Self-Reliant Entrepreneur. Jantsch has been in the world of marketing his entire adult life and founded his own firm, Jantsch Communications (which later morphed into Duct Tape Marketing) someRead More
5 Can’t-Miss E-Commerce Personalization Ideas
It’s time to move beyond mere product recommendations. January 20, 2020 4 min read Opinions expressed by Entrepreneur contributors are their own. Personalization is nothing new in the world of e-commerce. Consumers are now expecting personalized shopping experiences from all online stores. In fact, according to a RedPoint Global surveyRead More
From Facebook to SEO, Learn How to Build Your Brand With These Courses
Discover what it takes to create an omnichannel digital marketing strategy. January 20, 2020 1 min read Disclosure: Our goal is to feature products and services that we think you’ll find interesting and useful. If you purchase them, Entrepreneur may get a small share of the revenue from the saleRead More
Top 10 B2B Digital Marketing Trends in 2020
As a kid I was a big fan of Science Fiction with a rich imagination about the world in 2020 with flying cars, floating cities and the possibility of aliens among us that sparked numerous ideas about what’s possible. Of course that’s not exactly how things turned out (not soRead More
Weekend Favs January 18
My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but encourage you to check them out if they sound interesting. The photo in the post is a favorite for theRead More
Banking on KC Podcast – The Self-Reliant Entrepreneur
John Jantsch stops by the Banking on KC podcast and sits down with host Kelly Scanlon to discuss his latest book, The Self-Reliant Entrepreneur. When some folks hear the term “self-reliance,” they think that means going it alone. And while those who are self-reliant certainly do know how to trustRead More
5 Must-Adopt Marketing Skills
Techniques and practices are always emerging and evolving, and marketers can’t afford not to upskill. January 17, 2020 5 min read Opinions expressed by Entrepreneur contributors are their own. The marketing industry is continually evolving. Consumer expectations are intensifying, and new marketing practices and technologies continue to sprout up. MoreRead More
Digital Marketing News: LinkedIn’s Faster Than Expected Growth, Podcast Ads Booming, & Facebook Updates Audience Insights
LinkedIn to Grow Faster than ExpectedLinkedIn (client) is on pace to grow more rapidly than expected, with new forecast data predicting the professional social media platform will hit some 66.8 million active monthly users by 2022, and in 2020 it will see nearly $1.6 billion in advertising revenue, according toRead More
Using AI with Human Touch to Create Great Social Content
Marketing Podcast with Kate Bradley ChernisPodcast Transcript Today’s guest on the Duct Tape Marketing Podcast is Kate Bradley Chernis, co-founder and CEO of Lately. Bradley Chernis started her career as a radio DJ, then started a marketing firm, and it was there that she identified a unique problem: Businesses needRead More
