John Jantsch stops by John Lee Dumas’ podcast, Entrepreneurs on Fire, to discusses his latest book, The Self-Reliant Entrepreneur. Jantsch’s book is designed to help entrepreneurs discover their self-reliance—to believe that their lives are a work in progress, to trust fully in their gifts and follow their dreams without fearRead More

As we begin the new year of 2020 filled with fresh opportunity and promise, it’s a great time to rewind and learn from some of the biggest news items in B2B digital marketing, content marketing, social media marketing, and influencer marketing over the past year. Let’s take a look backRead More

Augmented reality and the Internet of Things are among the defining forces going forward. December 31, 2019 9 min read Opinions expressed by Entrepreneur contributors are their own. When the internet was beginning to be commercially adopted in the early 1990s, few predicted how it would completely overhaul the marketingRead More

The customer journey is influenced by many outside factors. As the use of mobile devices has taken off over the past decade, it’s changed the way that businesses market themselves and how customers interact with businesses. In order to better understand the impact mobile has had on the customer journey,Read More

Search marketing has matured in many ways throughout 2019. At each twist and turn along the journey, we’ve done our best to not only cover each change thoroughly, but to also offer insight and research-based strategy to help savvy digital marketers along the way. We’re fortunate to have a stellarRead More

It’s a comprehensive digital marketing education that every online business owner should have in 2020. December 30, 2019 2 min read Disclosure: Our goal is to feature products and services that we think you’ll find interesting and useful. If you purchase them, Entrepreneur may get a small share of theRead More

2019 was another great year on the Duct Tape Marketing Podcast. I chatted with some incredible guests, I did some solo shows where I could share a bit about the Duct Tape Marketing philosophy, and I got to share excerpts from my latest book, The Self-Reliant Entrepreneur, which was released inRead More

Personal branding builds trust with customers and employees. December 30, 2019 4 min read Opinions expressed by Entrepreneur contributors are their own. Whenever you open Instagram, a slew of posts from “influencers” populate your feed. People’s names are in the headlines of articles, and the rise of the “famous entrepreneur” has begun.Read More

In recent years headlines like ‘Men twice as likely to be CMOs than women’ were pretty common. If you’ve worked in marketing for any length of time, you know that the role of CMO is already associated with high demands and turnover. Some might argue that women in CMO rolesRead More

Landing big brands and corporate clients will boost your business prospects in more ways than one January 13, 2020 6 min read Opinions expressed by Entrepreneur contributors are their own. If your business is angling to land a big brand or corporate customer this year, there is plenty of goodRead More