Weekend Favs August 10
My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but encourage you to check them out if they sound interesting. The photo in the post is a favorite for theRead More
Digital Marketing News: Google’s Playable SERP Podcasts & New Unified Analytics, B2B Video Completion Rate Study & More
2018 B2B Video Completion Rates and Other BenchmarksBusiness videos four minutes or shorter saw the highest completion rates — between between 50 – 68 percent — while those over 20 minutes saw the lowest, around 25 percent, just some of the research of interest to digital marketers in newly-released B2BRead More
6 Simple Tips to Get More Search Results for Your Website
Find your brand name in the top Google results with these strategies. August 8, 2019 2 min read Opinions expressed by Entrepreneur contributors are their own. In this video, Entrepreneur Network partner Eric Siu offers a few tips on how to make your website rank on Google. Focus on both the designRead More
How to Know Whether Writing a Book Will Grow Your Business
Follow these guidelines to make the smart choice and get the most out of it. August 8, 2019 5 min read Opinions expressed by Entrepreneur contributors are their own. Some entrepreneurs think that getting a book published or self-published will magically become the calling card that gets them more business. Others know that callingRead More
4 Tips for Launching a Successful Rebrand
A break with the past can be just what the doctor ordered. August 8, 2019 6 min read Opinions expressed by Entrepreneur contributors are their own. So, it’s time to rebrand. Maybe you’ve outgrown your name or decided it lacks strength, pivoted to a new business model or even received aRead More
Transcript of Putting Social Media Myths to the Test
Back to Podcast John Jantsch: This episode of the Duct Tape Marketing Podcast is brought to you by Opteo. That’s O-P-T-E-O, dot com, slash ducttape. And if you go to that link, you’re going to find out how you can get a six week extended trial of this Google AdsRead More
Putting Social Media Myths to the Test
Marketing Podcast with Scott AyresPodcast Transcript Today’s guest on the Duct Tape Marketing Podcast is Scott Ayres, content scientist with AgoraPulse’s Social Media Lab. Ayres and the team at the lab are testing every question a marketer has ever had about social media. Things like, “Should Instagram hashtags go inRead More
Growing a Profitable Marketing Consulting Practice: My First Year as a Duct Tape Marketing Consultant
My first interaction with John Jantsch was in April of 2016 at the annual Social Media Marketing World conference in San Diego, CA. I had just begun my digital marketing consulting business a few months prior and, to be honest, hadn’t read his popular book Duct Tape Marketing nor didRead More
6 Ways to Find Clients Online and Offline
As you grow your business, the job of finding clients and trying to convert them to long-term work will remain one of your top responsibilities. Here are six sources to try. August 8, 2019 6 min read Opinions expressed by Entrepreneur contributors are their own. The following excerpt is fromRead More
B2B Marketing Spotlight: Omar Al-Sinjari, Sr Digital Marketing Manager, RelayHealth McKesson #B2BSMX
Next week’s B2B Sales and Marketing Exchange conference in Boston is coming up fast! To give you another sneak peek at the talented brand marketers sharing their insights and best practices, I’ve interviewed Omar Al-Sinjari, Senior Manager, Digital Marketing at RelayHealth – McKesson. Omar is responsible for all things digital andRead More
