Digital Marketing News: Facebook’s Video Creation Kit, New Mary Meeker & Adobe Trends Reports, Google Buys Looker, & AV Studies
Mary Meeker’s Annual Tech Report Outlines Coming Shifts in Social Media and Digital MarketingThe highly-anticipated Internet Trends report for 2019 has been released, including data of interest to digital marketers. For more than 21 years venture capitalist Mary Meeker, partner at Kleiner Perkins, has researched and put out the report,Read More
Kraft Rebrands Ranch Dressing as ‘Salad Frosting’ to Trick Kids Into Eating Vegetables
Oh boy. June 13, 2019 2 min read A major corporation is urging parents to lie to their children. In what is decidedly not an April Fool’s joke, the multibillion-dollar food conglomerate Kraft Heinz ($26 billion in sales in 2018) has launched a new product (but really, it’s just ranchRead More
Don’t Make These 3 Mistakes When Sending a Cold Email
Opinions expressed by Entrepreneur contributors are their own. Is no one answering your cold emails? You might be making these common mistakes to make your cold emails less effective. Your buyer personas aren’t crystal clear. The importance of targeting the right people when sending sales emails can’t be overstated. Drill down toRead More
Learn How to Effectively Scale Your Content Marketing
Dive into essential content marketing skills with the Complete Content Marketing Master Class Course. June 13, 2019 2 min read Disclosure: Our goal is to feature products and services that we think you’ll find interesting and useful. If you purchase them, Entrepreneur may get a small share of the revenueRead More
The Steps of Creating Your Buyer Blueprint
Developing a good idea of who your best customers really are will help you find a strong market for your business. June 13, 2019 5 min read Opinions expressed by Entrepreneur contributors are their own. The following excerpt is from Scott Duffy’s book Breakthrough. Buy it now from Amazon |Read More
B2B Demand Gen: The Next Evolution of 5 Tried-And-True Tactics
B2B demand gen used to be easier than B2C. Because, let’s face it, so much B2B marketing was deadly boring. A cool concept, a little creative design, or a dash of humor were like water in the desert. Now, though, it’s the norm for B2B marketing to be every bitRead More
Transcript of How to Create a Successful Business Event
Back to Podcast John Jantsch: You know what? Finding a short, relevant web address these days can be tough, but I have a solution, choose a .us domain. Reserve your .us web address today while they’re still available. Go to Launchwith.us, and use a promo code PODCAST for my specialRead More
How to Create a Successful Business Event
Marketing Podcast with Rich BrooksPodcast Transcript Today on the podcast, I visit with Rich Brooks. He is the president of flyte new media and the founder of The Agents of Change conference and podcast. Brooks created the conference in Portland, Maine to build an event for digital marketers and toRead More
The 4 Most Helpful Reports You Can Run Using Amazon Ad Data
Amazon collects data on almost everything happening on their site. Discover the data that will help you improve your ad results. June 12, 2019 6 min read Opinions expressed by Entrepreneur contributors are their own. The following excerpt is from Timothy P. Seward’s book Ultimate Guide to Amazon Advertising. BuyRead More
5 Brand Marketing Tips Every Brand Can Learn From the NBA
The NBA has positioned itself for global dominance and there is no reason you cannot steal a page from their book. June 12, 2019 7 min read Opinions expressed by Entrepreneur contributors are their own. The love for sports is global, but the ability that the National Basketball Association hasRead More