Once upon a time, in a land of rainbows, butterflies, and evil content overload, a gripping love story is unfolding. But this love affair isn’t what you’d expect — it’s no “Romeo and Juliet” or “Sleepless in Seattle.” Rather, it’s an unlikely courtship with a bond sealed by three littleRead More

Marketing Podcast with John Jantsch on HTTPS Every website in the world is carried across a protocol known as HTTP. Recently, though, we’ve seen more and more websites switching over to HTTPS, which is the secure version of that same protocol. A site that is carried on HTTPS is encrypted,Read More

Micro influencers have loyal followers who are prone to long-term engagement and higher conversion rates. February 13, 2019 4 min read Opinions expressed by Entrepreneur contributors are their own. Over the past few years, we’ve witnessed the rise of the Instagram influencer. Influencers have developed into content creators who wieldRead More

As a content marketer, I’m always looking for more effective and efficient ways to communicate. I love the way communication is evolving online (with the exception of, say, YouTube comments). Think about it: A hundred years ago, it was much harder to convey a mood in text. You could trailRead More

How passion and drive helped this social media megastar build a global brand. February 12, 2019 7 min read This story has been updated since its original publication date. Having a clear goal is the first step to success, and for Abigail Ratchford, that goal couldn’t have been clearer: “IRead More

You can tap into one of the fastest-growing Q&A websites to connect your brand with relevant traffic. February 12, 2019 7 min read Opinions expressed by Entrepreneur contributors are their own. Questions are the seed of human knowledge: If it weren’t for the classic questions “What if I do this?” orRead More

GIFs have gone from something mostly teens once used on Tumblr to a cultural online staple today. Why not use them to enliven your social media? February 12, 2019 5 min read Opinions expressed by Entrepreneur contributors are their own. To some, the acronym GIF (short for Graphics Interchange Format) might seemRead More

Back to Podcast This transcript is sponsored by our transcript partner – Rev – Get $10 off your first order John Jantsch: This episode of the Duct Tape Marketing Podcast is brought to by Asana, a work management software tool that we use to run pretty much everything in ourRead More

Marketing Podcast with Alan Stein, Jr.Podcast Transcript Today’s guest on the podcast is Alan Stein, Jr. He is a corporate performance coach, speaker, and author of the book Raise Your Game: High Performance Secrets From the Best of the Best. Stein began his career as a basketball performance coach for some ofRead More

You put a lot of time, effort, and money into developing a website for your business. So you want to be sure that it’s capturing people’s attention and giving them the information they need to feel good about doing business with you. But no one can learn what you’re allRead More