Back to Podcast This transcript is sponsored by our transcript partner – Rev – Get $10 off your first order John Jantsch: This episode of the Duct Tape Marketing podcast is brought to you by Asana, a work management software tool that we use to run pretty much everything inRead More

Marketing Podcast with Melissa AgnesPodcast Transcript Our guest on today’s podcast is Melissa Agnes, an expert on crisis management and brand reputation and protection. As an advisor, she has worked with companies and organizations across industries like healthcare, finance, technology, and the non-profit world including NATO, Merck, Hilton, the YMCA, andRead More

SerpCloud SEO can hold its own against Google’s ever-changing algorithm. February 5, 2019 2 min read Disclosure: Our goal is to feature products and services that we think you’ll find interesting and useful. If you purchase them, Entrepreneur may get a small share of the revenue from the sale fromRead More

When designers approach creating a website, they do it from behind the giant screens of desktop computers. When they show it to you, you scroll through at your desk and are impressed by how beautiful it looks. You’re a happy camper, so you pay them their fee and go onRead More

Why these entrepreneurs bet on nostalgia for the old soda brand. February 5, 2019 7 min read This story appears in the January 2019 issue of Entrepreneur. Subscribe » Remember Slice?  Not the pizza. Not the Grandmaster Slice hip-hop guy.  The soft drink.  Even an answer of “kinda sorta” couldRead More

It’s an absolute phenomenon. According to the sacred laws of modern television, digital, and on-demand viewing, consumers spend a whopping 364 days a year actively avoiding advertising and marketing messages. From strategic bathroom breaks and the embracing of alternative, bingeable entertainment channels to the installation of ad-blockers, consumers want toRead More

These ‘warm’ customers are just like GoldiIocks — interested in the porridge that’s ‘just right.’ They’re also exactly the people you want to target. February 4, 2019 7 min read Opinions expressed by Entrepreneur contributors are their own. Back in the good old days, businesses drove commerce by buying adsRead More

Modern B2B content marketing evolved out of the opportunity to provide buyers with the information they seek at every stage of their customer journey. But in an increasingly crowded content landscape and as consumer preferences and technology evolve, it’s no longer enough to just inform buyers. Today and beyond, toRead More

Your desire to save a few bucks today, may end up costing you a lot more down the road. February 2, 2019 6 min read Opinions expressed by Entrepreneur contributors are their own. I recently met a business owner who made 100 percent of her decisions based on how it impactsRead More

My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but encourage you to check them out if they sound interesting. The photo in the post is a favorite for theRead More