The 5 Biggest Mistakes Businesses Make on Instagram

Instagram is a valuable channel for most businesses, unless you’re making these common mistakes. December 14, 2018 7 min read Opinions expressed by Entrepreneur contributors are their own. Instagram has now surpassed the 1 billion user mark so it has undoubtedly become a crucial marketing channel for businesses to consider.Read More

Learn Adobe Photoshop, Illustrator, and InDesign For Less Than $35

This 41-hour training covers Adobe’s most important graphic design tools to help you fast-track a creative career. December 14, 2018 2 min read Disclosure: Our goal is to feature products and services that we think you’ll find interesting and useful. If you purchase them, Entrepreneur may get a small shareRead More

Digital Marketing News: Facebook’s Sponsored Results, Google+ Shutdown, Consumer Brand Trust, Instagram’s Ad Spend Up

Facebook relaunches search ads to offset slowing revenueFacebook has announced that it will relaunch its sponsored search results and Marketplace advertising. This is the return of an option unavailable to digital marketers since 2013, a move that could help Facebook offset recent decreased revenue trends. TechCrunch [youtube https://www.youtube.com/watch?v=AgOHmG5wI2w] Consumers SayRead More

How to Tap Into Community and Drive Engagement With Live Experiences

Live experiences a are great way to positively grow your brand image. December 13, 2018 5 min read Opinions expressed by Entrepreneur contributors are their own. “Customer engagement” is a broad term used by brands for different reasons. Of course, one thing can be said across the spectrum: Customer engagementRead More

This Is the Most Profitable Way to Sell Your Online Courses

Eric Siu sits down with Joel Erway from Experts Unleashed to talk about the right approach to attract customers to your classes. December 13, 2018 2 min read Opinions expressed by Entrepreneur contributors are their own. In this video, Entrepreneur Network partner Eric Siu talks with Joel Erway about how heRead More

You Can Use Data to Woo Your Customers — Here Are 3 Ways How.

Want more emotionally connected buyers? Make data your wingman. December 13, 2018 6 min read Opinions expressed by Entrepreneur contributors are their own. Many people consider themselves loyal to at least one, if not several, brands. Yet in many cases, the difference among competing brands’ actual products or services isRead More

What to Do When a Client Says, ‘I Can’t Afford You’

Hint: The answer is not to lower your price. December 13, 2018 6 min read Opinions expressed by Entrepreneur contributors are their own. Ask any entrepreneur what words strike fear into their hearts, and “I can’t afford it” is near the top of the list. This phrase is a hugeRead More

To Live the Dream You Have to Schedule Time to Dream

Stagnation starts when you’re too busy to consider what could be done better. December 13, 2018 8 min read Opinions expressed by Entrepreneur contributors are their own. In the business world, it’s easy to get caught up in the day to day. You may have big plans for your organization,Read More

Measuring Content Marketing Success: Analytics Advice & Insight from the Experts

Welcome to the seventh installment in our “Collective Wisdom” series of content marketing strategy and tactics articles. Previously we’ve covered planning ahead for content marketing success, the art of crafting powerful content, and an array of strong promotion tactics. So, what’s up next? Measurement and analytics. Measuring and analyzing yourRead More

The Future of Video Advertising Is Artificial Intelligence

We are witnessing a moment in video marketing history where human editors are becoming obsolete. December 12, 2018 8 min read Opinions expressed by Entrepreneur contributors are their own. Imagine you’re a video editor in 2019. You’re handed a script and given thousands of shots to craft a 10-second pre-rollRead More