Apple Took Out a CES Ad to Troll Its Competitors Over Privacy
In a world where privacy is on everyone’s mind, Apple is saying to the technology industry that it stands alone. January 7, 2019 3 min read This story originally appeared on Engadget Historically, Apple hasn’t had an official presence at CES. It’s not surprising given the company’s success at hostingRead More
BIGLIST of 50 Top Marketing Blogs for 2019 – Martech Edition
During my marketing conference travels I was asked a curious question: Are blogs still a thing in marketing? In my B2B marketing world, blogs are core to successful content, search, social and influencer marketing. It seems the business world agrees. The University of Massachusetts Dartmouth ongoing study of blogging and socialRead More
Weekend Favs January 5
My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but encourage you to check them out if they sound interesting. The photo in the post is a favorite for theRead More
How the President of K-Swiss Approaches Building (and Rebuilding) a Brand
Barney Waters talks about the benefits of curiosity in marketing. January 5, 2019 1 min read Opinions expressed by Entrepreneur contributors are their own. Barney Waters, the former marketing chair of Puma and the current President of K-Swiss, discusses the current aspirations of the next generation of entrepreneurs as wellRead More
Your Customers Are Using Multiple Devices; You Should, Be, Too, With Omni-Channel Marketing.
The Walt Disney Company, Ticketmaster and J. Crew all use this marketing strategy. Here’s how you can emulate their model. January 4, 2019 7 min read Opinions expressed by Entrepreneur contributors are their own. A Google report, The New Multi-screen World: Understanding Cross-Platform Consumer Behavior showed that 90 percent of consumers surveyed reportedRead More
Digital Marketing News: Google’s Take on URL Structure, B2B Tech Marketing Trends Survey, NPR’s RAD Podcasting, & Decentralised AI
What B2B Tech Marketers Are Planning for 2019Video marketing, Account-Based Marketing (ABM), and on-demand and influencer marketing strategies lead the list of practices digital technology marketers plan to adopt during 2019, one of several findings in recent survey data. By the end of 2019 influencer marketing strategy adoption is expectedRead More
Explore, Experience, Engage: 6 Top Digital Marketing Trends for 2019
With the excitement of every new year comes a new batch of marketing trends and predictions. Marketers all over the world are pondering what trends, tactics and technologies they need to focus on in order to attract, engage and convert towards reaching their marketing and business goals? From one yearRead More
So, You Think You’re a Cannabis Industry Thought Leader?
In a crowded market it becomes more and more difficult to stand apart. Here are four paths to thought leadership. January 3, 2019 5 min read Opinions expressed by Green Entrepreneur contributors are their own. “Thought leader” is a phrase I hear thrown around pretty often these days. I seeRead More
Transcript of The Secrets to Leading Creative People
Back to Podcast This transcript is sponsored by our transcript partner – Rev – Get $10 off your first order John Jantsch: Leading or managing people in an organization is a tough job. It gets just that much tougher when the folks that you are choosing to lead are highlyRead More
The Secrets to Leading Creative People
Marketing Podcast with Todd HenryPodcast Transcript This week on the Duct Tape Marketing podcast, I speak with Todd Henry. Henry is a writer and speaker who travels extensively to talk about creativity, leadership, and productivity. He gives keynotes and leads workshops on the topics and has helped teams and audiencesRead More
