Now is the time to double down on Snapchat to reach younger users. August 7, 2018 5 min read Opinions expressed by Entrepreneur contributors are their own. Not a day passes without a marketer proclaiming their departure from Snapchat. No one is there. Everyone’s on Instagram Stories. Snapchat is dying.Read More

If you’re a small business out in the world today, it can feel like your competition is everywhere. The ubiquity of the internet means that anyone, anywhere, can turn to any provider to get the goods or services they need. In an environment like that, what can you possibly doRead More

Experts say you only have 7 seconds to hold a consumer’s attention. Here’s a good place to start. August 7, 2018 4 min read Opinions expressed by Green Entrepreneur contributors are their own. Cannabis culture, though scaling quickly, is still an exclusive club. Only nine states in the U.S. allowRead More

Dave Lindenbaum talks about updating the Groupon business model for 2018. August 6, 2018 2 min read Opinions expressed by Entrepreneur contributors are their own. “I didn’t know what my dream was, but I knew it wasn’t behind a desk doing Excel spreadsheets,” says Dave “Kombucha” Lindenbaum. Lindenbaum transitioned fromRead More

I’m not a designer. I’m not artsy. I didn’t even stay at a Holiday Inn Express last night. I’m a writer to the core. But, as much I love words, I recognize that they don’t jump off the screen and grab people’s attention. Let’s face it: even the most beautifulRead More

My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but encourage you to check them out if they sound interesting. The photo in the post is a favorite for theRead More

Getting your business featured on a reality show like ‘Shark Tank’ may be your big break. August 3, 2018 5 min read Opinions expressed by Entrepreneur contributors are their own. Arguably the world of getting your business into the market has changed. The days of placing full page ads inRead More

Complain about regulation all you want but a single set of rules is fundamental to making an industry grow. August 3, 2018 6 min read Opinions expressed by Entrepreneur contributors are their own. Email marketing got its start back in 1978, when the first “mass” email was sent  to aboutRead More

Industry Group Finds Consumers Love ‘Rewarded’ Ads: Marketers, Less SoA new collaborative study by the Mobile Marketing Association (MMA), OpenX, and MediaMath looks at view-and-reward advertising, rewarded opt-in ad types, and what they may mean for digital marketers going forward. MediaPost [youtube https://www.youtube.com/watch?v=LnFkCSaVync?rel=0] Google Has A Podcast App, But DoesRead More

The first thing you need to know: A pop-up isn’t about stocking shelves and hoping people browse. It’s about attaining a ‘wow!’ status. August 2, 2018 7 min read Opinions expressed by Entrepreneur contributors are their own. Facebook talked a good game about its 3-D virtual-reality headset, Oculus Go, duringRead More