This Simple Change Can Make More Prospects Say “Yes” to Your Offers

Give your potential clients and customers something easy to agree on first, then work from there. December 7, 2018 4 min read Opinions expressed by Entrepreneur contributors are their own. One of my friends has a business that is all about healthy living and whole food nutrition. She has aRead More

How Millennials are Marketing to Gen Z

Traditional marketing is useless. December 7, 2018 5 min read Opinions expressed by Entrepreneur contributors are their own. Although millennials are continually classified as being between the ages of 18-34, the reality is, they are likely older than that. Millennials are more accurately those between the ages of 26-42, makingRead More

How This Brand Is Making Cannabis Feel Like a Luxury

Plastic baggies? Forget it! Canndescent is selling its product in high-end packaging that consumers will be proud of. December 7, 2018 3 min read Opinions expressed by Green Entrepreneur contributors are their own. In 2017, when Adrian Sedlin launched a line of cannabis flowers called Canndescent, he thought a lotRead More

Digital Marketing News: Facebook’s Keyword Alerts For Groups, YouTube’s Stories, B2B Budget Study, & Social Transparency

Facebook’s Testing New ‘Keyword Alerts’ for GroupsFacebook has begun testing a Groups feature allowing administrators to receive alerts for keywords, an especially welcome addition for those managing large Facebook Groups, and a new opportunity for digital marketers to monitor relevant subjects. Social Media Today [youtube https://www.youtube.com/watch?v=BXyq-7H9kK4] 10 Things Cyber WeekRead More

How to Use Social Media to Get Millennials to Buy From You

By following these tips, you’ll be sure to create a digital presence that captivates millennial consumers. December 6, 2018 6 min read Opinions expressed by Entrepreneur contributors are their own. Ecommerce sales in the United States are projected to surpass $504 billion by the end of this year — andRead More

The Advantages YouTube Ads Have Over Facebook Ads

Marketer John Crestani shares some of his favorite tactics for getting the word out on his products. December 6, 2018 2 min read Opinions expressed by Entrepreneur contributors are their own. When considering the difference between using ads on Facebook versus on YouTube, it can be helpful to know what the benefitsRead More

Your Startup Needs Brand Ambassadors Now More than Ever — Here’s How to Get Them

How do you woo the brand ambassadors you want? Follow these four steps. December 6, 2018 6 min read Opinions expressed by Entrepreneur contributors are their own. Brand ambassador strategies have lately gone mainstream, as more and more companies become eager to harness the power of referrals through effective ambassadorRead More

How ‘Good Design’ Will Help Your Ecommerce Business Grow Faster Than Ever

If your website takes more than four seconds to load, you’ve already lost a quarter of your visitors. December 6, 2018 8 min read Opinions expressed by Entrepreneur contributors are their own.  The ecommerce industry is growing rapidly every year, but that doesn’t mean that all ecommerce businesses are growing at theRead More

How to Become a Social Media Marketing Pro for Less Than $20

December 6, 2018 2 min read Disclosure: Our goal is to feature products and services that we think you’ll find interesting and useful. If you purchase them, Entrepreneur may get a small share of the revenue from the sale from our commerce partners. A presence on social media can doRead More

What Cannabis Businesses Can Learn from the Sex-Toy Industry

Social media won’t accept advertising from either industry. Here’s the work-around. December 6, 2018 4 min read Any green entrepreneur knows the problem well: Major social media platforms won’t run cannabis ads. They’re shut out of Facebook, Instagram, Twitter, Snapchat, and even spammy services like Taboola and Outbrain — theRead More