Confused about whether to go with Facebook, Twitter, Instagram? A video? A blog? Here are suggested strategies on how to cull that list. April 24, 2019 7 min read Opinions expressed by Entrepreneur contributors are their own. According to Statistica, the number of worldwide users on social media is projectedRead More

In a sea of the same old boring black B2B umbrellas, some marketers have unfurled their rainbow parasols and risen above the content marketing crowd. Read on to find and learn from five fresh examples of how daring to be different can lead to innovative and award-winning B2B content marketing.Read More

One survey found that 58 percent of respondents were negatively impacted with a drop in SEO ranking. Here are your options. April 23, 2019 5 min read Opinions expressed by Entrepreneur contributors are their own. Just when you think you’ve got SEO figured out, Google comes out with a newRead More

This entrepreneur solved a common problem for women and has since used that solution to build her business. April 23, 2019 2 min read Opinions expressed by Entrepreneur contributors are their own. The Bra Lab co-founder Gina Crevi noticed how many women complained about the comfort and designs of current bras.Read More

Spend time finding the online influencers in your market who have quality audiences and are likely to be interested in your products, services and business. Connect with those people and work to build relationships with them. If you get on their radar as an authoritative, interesting source of useful information,Read More

Back to Podcast This transcript is sponsored by our transcript partner – Rev – Get $10 off your first order John Jantsch: This episode of the Duct Tape Marketing podcast is brought to you by AXA Equitable Life. That’s AXA.com, advice, retirement, and life insurance. John Jantsch: Hello, and welcomeRead More

Marketing Podcast with Tom MartinPodcast Transcript On today’s episode of the Duct Tape Marketing Podcast, I chat with Tom Martin. After 20 years in the advertising industry, he founded the digital strategy agency, Converse Digital. Martin is also a speaker, blogger, and author of the book The Invisible Sale: HowRead More

If you want to rank well in search results, you have to undertake keyword research. This is the process of researching the search terms that users actually enter into search engines. The way that you think about the solution your business offers might be different from the way a prospectRead More

Technology is one of the fastest-growing B2B sectors, for reasons that are self-evident. As new solutions and innovations continue to enhance the way businesses operate across every industry, every key department has increasing tech needs and buying power these days. The folks at LinkedIn* recently released a 2019 global report,Read More

We recently got our first look at a black hole. Who knew it had so much to tell us about branding? April 22, 2019 5 min read Opinions expressed by Entrepreneur contributors are their own. The first-ever photograph of a black hole and its bright halo was recently released, visuallyRead More