Making your website easily navigable and congruent with the way the human brain operates will go a long way toward inducing your customer to purchase. April 3, 2019 6 min read Opinions expressed by Entrepreneur contributors are their own. Human psychology plays a massive role in determining the kind ofRead More

Best-selling author, tidying expert, and star of a massively successful Netflix show, Marie Kondo, is really on to something. Her simple yet effective tidying method is brilliant, but what it stands for is what’s truly inspiring. All over the world, people are asking themselves a simple yet powerful question: DoesRead More

Above all, make your content useful to your readers. April 2, 2019 5 min read Opinions expressed by Entrepreneur contributors are their own. Here’s something you already know: Blogging is an effective way to attract visitors to your website. In fact, you may have heard awesome statistics such as theRead More

Back to Podcast This transcript is sponsored by our transcript partner – Rev – Get $10 off your first order John Jantsch: This episode of the Duct Tape Marketing podcast is brought to you by AXA Equitable Life, that’s axa.com, advice, retirement and life insurance. Hello and welcome to anotherRead More

Marketing Podcast with Michael Bungay StanierPodcast Transcript Today on the podcast, I speak with Michael Bungay Stanier. He is the founder and CEO of Box of Crayons and the author of several books, including The Coaching Habit: Say Less, Ask More, & Change the Way You Lead Forever. In bothRead More

When you’re trying to get your business noticed online, you need to create a website that stands out. While your site must have a great user experience and make it clear to visitors what your business does, you must also be sure it’s optimized to keep search engines happy. BuildingRead More

When it comes to testing new marketing tactics, B2B marketers often find themselves in one of two camps: Chasing the new, shiny object. (Their motto: Let’s innovate, innovate, innovate!) Maintaining the status quo. (Their motto: We don’t mess with what’s working.) Whichever camp you currently find yourself in, chances areRead More

How to use the Internet to create and grow your brand. April 1, 2019 6 min read Opinions expressed by Entrepreneur contributors are their own. Brand equity or its value is based on how much profit a brand makes, how strong the brand is in comparison to the competitors andRead More

The right marketing plan can put any holiday on the map. Are you ready for ‘National Nurses Day’ in May? April 1, 2019 5 min read Opinions expressed by Entrepreneur contributors are their own. Do you know how that minor holiday we celebrate todayday — April Fools’ Day — began?Read More

Being part of the right group can provide you with the connections you need to reach new industries or regions. Find out how to find and join a LinkedIn group that’s a perfect fit. April 1, 2019 6 min read Opinions expressed by Entrepreneur contributors are their own. The followingRead More