Follow these tips, and you’ll soon see replies flooding your mail box. March 27, 2019 6 min read Opinions expressed by Entrepreneur contributors are their own. The following excerpt is from Robert W. Bly’s book The Direct Mail Revolution: How to Create Profitable Direct Mail Campaigns in a Digital World.Read More

Marketing Podcast with John Jantsch on Strategy First Marketing A lot of people use the term “marketing strategy,” when what they’re really talking about is marketing tactics. Strategy is not just a Facebook post or a paid search campaign or blog posts. Those are the tactics you use to executeRead More

Five of the most unconventional marketers are infusing a punk rock ethos and energy into their marketing efforts—and B2B marketers and brands should take notice. The examples we’ve lined up here skirt the marketing norms and represent unconventional marketers who shoot for the moon and win. Using wit, humor, boldRead More

Creating videos that pitch viewers on a product or service can be quite lucrative, even if you have zero on-camera experience. March 26, 2019 6 min read Opinions expressed by Entrepreneur contributors are their own. This article is written by Jason Capital, best-selling author of “Higher Status,” millionaire copywriter, andRead More

LinkedIn Mail and LinkedIn Sponsored Email are great tools for you to reach the non-Instagram, non-Facebook crowd. March 26, 2019 5 min read Opinions expressed by Entrepreneur contributors are their own. Social media platforms like Facebook and Instagram are fun, casual, fast-paced and flashy, all of which is perfect if you’reRead More

Have you ever experienced the post-party blues? You know that feeling you have when the party has died down and everyone has gone home? The good news is, for years you’ll be left with the great memories of the things you learned and time you spent together (even if itRead More

Back to Podcast This transcript is sponsored by our transcript partner – Rev – Get $10 off your first order John Jantsch: This episode of the Duct Tape Marketing podcast is brought to you by Klaviyo. Klaviyo is a platform that helps growth-focused e-commerce brands drive more sales was superRead More

Marketing Podcast with Laura Gassner OttingPodcast Transcript Today’s guest on the podcast is keynote speaker, author, and founder and Chief Catalyzing Officer at Limitless Possibility, Laura Gassner Otting. With a background in recruiting in the nonprofit sector, she has walked countless leaders through major career shifts and changes. This workRead More

The internet is filled with a staggering amount of content. A Google search can turn up tens of millions of results for a single query in seconds. So you’re an expert in your field, and you’re diligently creating content each week. But what is going to give you the edgeRead More

Collaborating will improve transparency and effectiveness. March 26, 2019 5 min read Opinions expressed by Entrepreneur contributors are their own. Thanks in part to the recently released Fyre Festival documentary on Netflix, influencer marketing is now under a microscope. More than ever before, companies, regulators and consumers are all bringingRead More