How to Write a Solid Business Blog That Attracts Visitors

Above all, make your content useful to your readers. April 2, 2019 5 min read Opinions expressed by Entrepreneur contributors are their own. Here’s something you already know: Blogging is an effective way to attract visitors to your website. In fact, you may have heard awesome statistics such as theRead More

Transcript of Why Great Leaders Give Advice Less and Listen More

Back to Podcast This transcript is sponsored by our transcript partner – Rev – Get $10 off your first order John Jantsch: This episode of the Duct Tape Marketing podcast is brought to you by AXA Equitable Life, that’s axa.com, advice, retirement and life insurance. Hello and welcome to anotherRead More

Why Great Leaders Give Less Advice and Listen More

Marketing Podcast with Michael Bungay StanierPodcast Transcript Today on the podcast, I speak with Michael Bungay Stanier. He is the founder and CEO of Box of Crayons and the author of several books, including The Coaching Habit: Say Less, Ask More, & Change the Way You Lead Forever. In bothRead More

What’s Included in a Perfectly Optimized Homepage?

When you’re trying to get your business noticed online, you need to create a website that stands out. While your site must have a great user experience and make it clear to visitors what your business does, you must also be sure it’s optimized to keep search engines happy. BuildingRead More

How B2B Marketers Can Strategically Test New Digital Marketing Tactics

When it comes to testing new marketing tactics, B2B marketers often find themselves in one of two camps: Chasing the new, shiny object. (Their motto: Let’s innovate, innovate, innovate!) Maintaining the status quo. (Their motto: We don’t mess with what’s working.) Whichever camp you currently find yourself in, chances areRead More

Branding Strategies That Create Customers Who Spend 300% More

How to use the Internet to create and grow your brand. April 1, 2019 6 min read Opinions expressed by Entrepreneur contributors are their own. Brand equity or its value is based on how much profit a brand makes, how strong the brand is in comparison to the competitors andRead More

How to Drive Major Sales on Minor Holidays (Like Today’s April Fools’ Day)

The right marketing plan can put any holiday on the map. Are you ready for ‘National Nurses Day’ in May? April 1, 2019 5 min read Opinions expressed by Entrepreneur contributors are their own. Do you know how that minor holiday we celebrate todayday — April Fools’ Day — began?Read More

How LinkedIn’s ‘Secret Societies’ Can Help You Grow Your Business

Being part of the right group can provide you with the connections you need to reach new industries or regions. Find out how to find and join a LinkedIn group that’s a perfect fit. April 1, 2019 6 min read Opinions expressed by Entrepreneur contributors are their own. The followingRead More

The Sneaky, Little Known Secret I Use for Generating Content and Why it Works

Watch the news. You’ll have all the content you can handle. April 1, 2019 5 min read Opinions expressed by Entrepreneur contributors are their own. The news of the day is my catalyst for content and idea generation. Without it, I would be stuck in the past, using old techniquesRead More

Hey Alexa: How Do I Bake Voice Search Into My B2B Marketing Strategy?

Can you imagine if we actually talked to one another the same way we’ve historically talked to search engines? It would make for some awkward interactions. “Minneapolis movie showtimes.” “Um… come again?” “Showtimes Captain Marvel 55441.” “Are you –” “Movie showtimes cheapest theater arcade games. I’m feeling lucky.” “Sir, thisRead More