The Power of Micro-Influencers [Infographic]A look at the benefits of working with highly-targeted audiences, and how micro-influencers can work to build brand awareness and drive sales. MarketingProfs [youtube https://www.youtube.com/watch?v=aPLIhXwBRJg&w=560&h=315] Twitter will soon let you switch between chronological and ranked feedsTwitter announced that it will change how its feed works, withRead More

You don’t need more leads. You need the right leads. September 20, 2018 4 min read Opinions expressed by Entrepreneur contributors are their own. Lead generation is the lifeblood of your business. This is true for all businesses, but over the years the so-called “experts” have tricked you into thinkingRead More

It all boils down to good habits. September 20, 2018 2 min read Opinions expressed by Entrepreneur contributors are their own. In this latest video with CMO of Outdoorsy Jen Young, Entrepreneur Network partner Eric Siu takes things down a more perosnal route by examining what it takes to run aRead More

Consumers are eating up the videos out there. That’s why the investment is worth it. Just be sure to keep your budget in check. September 20, 2018 5 min read Opinions expressed by Entrepreneur contributors are their own. Video marketing is all the rage, but rapidly changing trends in theRead More

Use these tips and tricks to maximize your digital content. September 20, 2018 5 min read Opinions expressed by Entrepreneur contributors are their own. Every business has a blog these days, so it requires effort to stand out from the crowd and convert readers into leads. You can publish compelling content that attractsRead More

Show of hands, B2B marketers: How many of you know which Hogwarts house you belong in? Or which Disney princess best represents your personality and relationship ambitions? via GIPHY Don’t be shy. I’m a Gryffindor wizard through and through—and apparently, I’m more of a Jasmine than an Ariel. And IRead More

Bid strategically on keywords that can convert for your business. September 19, 2018 6 min read Opinions expressed by Entrepreneur contributors are their own. As a business owner or marketer, there’s no worse feeling than the sound of crickets. When there’s a lack of contact form submissions, online orders orRead More

Increase your success with the press by following this advice on pitching your business story. September 19, 2018 6 min read Opinions expressed by Entrepreneur contributors are their own. The following excerpt is from Jessica Abo’s book Unfiltered: How to Be as Happy as You Look on Social Media. BuyRead More

Back to Podcast This transcript is sponsored by our transcript partner – Rev – Get $10 off your first order John Jantsch: Would you consider yourself a protectionist? I certainly would not consider myself a traditional protectionist, but I wonder if there’s times when viewing my view of the worldRead More

Marketing Podcast with Petra KolberPodcast Transcript This week on the Duct Tape Marketing Podcast, I speak with Petra Kolber. She is an expert in positive psychology and fitness, and she uses this unique background to help companies and individuals find joy, passion, and productivity. With 25 years of experience inRead More