Why You Don’t Actually Need Money to Make Money

Here’s how to stop going into debt to grow your business. August 29, 2018 5 min read Opinions expressed by Entrepreneur contributors are their own. “It takes money to make money.” It’s a very frustrating phrase. Where am I supposed to get the money I need to make the moneyRead More

Upcoming Pokémon Game on Nintendo Switch Hopes to Capture Huge Mobile Fan Base of ‘Pokémon Go’

The developer of the upcoming ‘Pokémon Let’s Go’ is incentivizing players of the smartphone phenomenon to become customers of the Nintendo console. August 29, 2018 3 min read Pokémon Go released on mobile platforms on July 6, 2016. It wasn’t long before the augmented reality game became a global phenomenon,Read More

The Original List: 50 Content Marketing Influencers and Experts to Follow into 2019

Content Marketing World 2018 will be here before you know it. The largest content marketing conference in the world brings together an incredible cornucopia of talent, curiosity, knowledge and aspirations for success. Marketers from all over the world come to Cleveland, Ohio for this event of epic proportions. Readers ofRead More

Facebook and Google Ads – The Keys to Small Business Paid Search

If you want to run a business today, you need to be advertising on Facebook and Google. These two tech giants dominate the online advertising market, and their reach is so incredibly broad (both have billions of users each month) that to leave them out of your strategy is toRead More

Words of Wisdom: Lee Odden’s Top 9 Insights on How to Succeed at Influencer Marketing 2.0

Today’s content marketing space is a tumultuous one. Content shock, ever-changing search engine algorithms, social media’s midlife crisis, growing consumer distrust in brand messaging—marketers are constantly challenged to adapt and scale their strategies to simply bolster visibility, nevermind reach objectives and prove ROI. Emerging from the noisy marketing mix isRead More

These Entrepreneurs Are Putting Ads Inside Your Fortune Cookie

OpenFortune’s recent campaign has already gotten plenty of attention. August 27, 2018 5 min read Ads are everywhere. Not only do they fill web pages, social networks and app screens, they’re also found on many surfaces in the real world, including on billboards, trash cans and even subway turnstiles. YouRead More

The Top 200 Franchise Brands People Love the Most

Franchising is all about brand power. August 27, 2018 2 min read This story appears in the September 2018 issue of . Subscribe » Welcome to Entrepreneur’s second annual ranking of the top franchise brands. While our signature ranking, the Franchise 500®, takes a holistic view of the elements that mightRead More

Entrepreneurs Should Pay Attention to How Kylie Jenner Is Growing Her Company

August 27, 2018 6 min read Opinions expressed by Entrepreneur contributors are their own. At 21-years-old, Kylie Jenner has lived more than half her life on reality TV as part of the Kardashian family. For many people, that makes Jenner easy to scoff at. However, Jenner is very close to becoming the youngest billionaireRead More

50 Content Promotion Tactics to Help Your Great Content Get Amazing Exposure

You’ve just launched a gorgeous campaign with all the design bells and whistles. The copywriting is art and the experience intoxicating—so say your design and content team. The day of launch has everyone excited. The marketing team smells a win at Cannes Lions and the sales team anticipates Glengarry-level leads.Read More

Weekend Favs August 25

My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but encourage you to check them out if they sound interesting. The photo in the post is a favorite for theRead More