Follow these four strategies to reach individuals in this tech-savvy, cause-oriented generation. July 21, 2018 5 min read Opinions expressed by Entrepreneur contributors are their own. Consumer stereotypes would have you believe that millennials are cheap, fickle customers who only make purchases online. If your goal is to market toRead More

Stand out with your startup in a world of giants. July 21, 2018 5 min read Opinions expressed by Entrepreneur contributors are their own. Startups have never had it easy. Big businesses hate disruption, and when a new company starts doing things differently, established players do everything they can toRead More

My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but encourage you to check them out if they sound interesting. The photo in the post is a favorite for theRead More

You can’t just create a cool product — you have to sell it. July 20, 2018 6 min read Opinions expressed by Entrepreneur contributors are their own. For some reason, startup advice has always been about tips for non-technical founders — or how they could scoop one of us up.Read More

You can build a powerful customer connection if your emails are personalized, relevant and perfectly timed. July 20, 2018 7 min read Opinions expressed by Entrepreneur contributors are their own. It’s happened to all of us, and no one likes it. You visit a banking site to research home refinancingRead More

Report: Google’s mobile search results now show image thumbnails 45% of the timeMobile Google users see image thumbnails in nearly half the search results shown, according to new report data. Should marketers consider placing greater importance on thumb images? Search Engine Land [youtube https://www.youtube.com/watch?v=LusvnJEfokg?rel=0&w=560&h=315] Twitter’s bot purge welcomed by agencyRead More

Back to Podcast John Jantsch: 168. Do you know what that number represents? It is the hours that each of us has in a week, that includes 24 hours a day, seven days a week. That’s 168. So how do you use those to feel less busy and get moreRead More

Marketing Podcast with Laura VanderkamPodcast Transcript My guest for this week’s episode of the Duct Tape Marketing Podcast is Laura Vanderkam. She is the author of several time-management and productivity books, including the one we discuss in this interview, Off the Clock: Feel Less Busy While Getting More Done. VanderkamRead More

To start with, here’s a peek into how TechCrunch’s Travis Bernard thinks about data, storytelling and promotion. July 19, 2018 6 min read Opinions expressed by Entrepreneur contributors are their own. What if you could peer into some of the top minds responsible for creating content that is rocking theirRead More

Here’s how getting creative with your approach to case studies can cut out the high-pressure sell. July 19, 2018 5 min read Opinions expressed by Entrepreneur contributors are their own. Recently, business-to-business (B2B) buyers have begun to resemble consumers when it comes to watching videos. There are still two importantRead More