What Thomas Edison, Sarah Michelle Gellar and T.J. Maxx Can Teach You About Savvy Entrepreneurship

Among the lessons below: the brilliance of a “treasure hunt merchandising philosophy.” April 25, 2018 8 min read A Note From The Editor Think your company has what it takes to make our Top Company Cultures list? Apply now. Apply now » This article is excerpted from Entrepreneur magazine editorRead More

How to Help Your Local Business Get Found Online

Marketing Podcast with Mike BlumenthalPodcast Transcript People say a lot of things about SEO – it’s dead, it’s all tricks, it’s too hard. Here’s the thing – SEO, including and maybe especially local SEO, is certainly not dead – it’s more alive, necessary and vibrant than ever. It has shifted toRead More

Marketers, Assemble! The Super-Powered Team-Up of Content Marketing Confluence

It’s been a spectacular decade to be a nerd. The superheroes we love leaped from the page to the multiplex, each movie connected to the rest with the kind of complex storytelling we love in comic books. It started with Iron Man in 2008. This weekend, “Avengers: Infinity War” hitsRead More

This Entrepreneur Shares How to Name Your Company — or Fix a Bad Name

The founder of PolicyGenius walks us through the rigorous process she went through to scrap a confusing name and create one that led to success. April 24, 2018 2 min read This is an episode of our podcast Problem Solvers. Each week, an entrepreneur reveals how they overcame an unexpected problemRead More

5 Content-Distribution Tools for Writers, Marketers and Thought Leaders in Tech

It doesn’t matter how good your content is if no one sees it. April 23, 2018 6 min read Opinions expressed by Entrepreneur contributors are their own. Marketers, writers and thought leaders in tech write to gain the attention and respect of their specific audiences and ideal customers. But the challengeRead More

These 2 Brothers Are Trying to Start a Revolution in Hat Head

Jordan and Ian Kay want sports fans to embrace their superstitions with style. April 23, 2018 4 min read Last season on Elevator Pitch, brothers Jordan and Ian Kay wowed the judges with a high-energy pitch for their product, Rally Flip Cap, a double-billed hat with a flip-up feature that reveals aRead More

Harley-Davidson Is Hiring Interns to Ride Across America This Summer

The company is looking for college students and recent grads to ‘discover motorcycle culture’ and contribute to its social media channels. April 23, 2018 2 min read What does your dream summer look like? Does it involve spending a lot of time outdoors versus inside under fluorescent lights? Developing yourRead More

A Non-Agency Guy Reflects His First Year at TopRank Marketing

Liking where you work is not an optional luxury. At least it sure shouldn’t be. Spending 40 hours of every week at a place you dread is a tough way to go through any stretch of life. I’ve been there and I’m sure many of you have as well —Read More

Weekend Favs April 21

My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but encourage you to check them out if they sound interesting. The photo in the post is a favorite for theRead More

Top 10 Reasons to Rebrand Your Business (Infographic)

In order to grow, sometimes you’ve got to go back to the drawing board. April 21, 2018 2 min read Opinions expressed by Entrepreneur contributors are their own. Businesses often need to rebrand, and it can be a result of many reasons, including international growth, new management, a bad reputationRead More