How to Leverage Influencer Marketing for Improved SEO #Pubcon Florida
This session on influencer marketing and SEO is the first up for me on day one of Pubcon Florida, which has grown from a one day to a two day event. It’s easy to see why: The speaker line up is chock full of current smart search marketing advice fromRead More
Some Industry Experts Think ‘Traditional Marketers Are Screwed.’ Here’s How to Prove Them Wrong.
Businesses of every size need to foster individual consumer relationships. April 11, 2018 5 min read Opinions expressed by Entrepreneur contributors are their own. The Interactive Advertising Bureau (IAB) recently released a research report that has a lot of traditional marketers feeling anxious. So much so that after speaking withRead More
4 Easy Ways to Get Publicity for Your Business
Leverage these simple PR tactics to generate awareness and buzz. April 11, 2018 7 min read Opinions expressed by Entrepreneur contributors are their own. Whatever your line of work, I’m sure a family member, friend or neighbor has asked you for some professional advice. I can’t tell you how manyRead More
6 Easy Ways to Attract More Website Traffic
Optimizing for mobile and customized email marketing are just two of them. April 11, 2018 6 min read Opinions expressed by Entrepreneur contributors are their own. Traffic is the lifeblood of any online business. And success is difficult to achieve without it. No matter how much time, effort and moneyRead More
8 Mistakes Small Businesses Make When Building an Online Presence
Having a strong online presence goes beyond building a website and having accounts on all social media platforms. April 11, 2018 6 min read This story originally appeared on Bizness Apps Investing in building an online presence can be one of the wisest decisions for any business in today’s times.Read More
5 Ways to Continuously Expand Your Online Following
Try these five methods for drawing more and more viewers to your business’s YouTube videos and growing your business in the process. April 11, 2018 5 min read Opinions expressed by Entrepreneur contributors are their own. The following excerpt is from Jason R. Rich’s book Ultimate Guide to YouTube forRead More
Video Marketing for Service Businesses
Learn how you can use video, one of the most effective content marketing strategies, on your website to market your services. April 11, 2018 5 min read Opinions expressed by Entrepreneur contributors are their own. The following excerpt is from Robert W. Bly’s book The Digital Marketing Handbook. Buy itRead More
Social Media Marketing Benchmarks: What Works & Where to Focus
Social media marketers, how are you feeling? Take a minute to breathe if you need to. The last few months have been a wild ride. Fatigue, vertigo, and even a little nausea are perfectly understandable. As I said before, social media isn’t dying, but it is changing. Marketers are usedRead More
My Top 3 Favorite Content Promotion Tactics for 2018
There’s just so much out there that everything you think you know about content promotion, you need to reevaluate. April 10, 2018 5 min read Opinions expressed by Entrepreneur contributors are their own. I’m sure you’ve read lots of articles about content promotion before. In fact, I’ve written quite aRead More
What Goes Into Creating An Effective Mobile Marketing Campaign?
I recently wrote a post about the importance of mobile optimization and today I want to expand further on the topic of mobile and discuss mobile marketing and advertising. I can’t reiterate this enough: When it comes to your business, if mobile isn’t currently on your mind, you’re missing outRead More