Are You Omnipresent or Just Making Excuses?

Imagine what it would be like if you, your brand, and your company could be everywhere all the time. August 2, 2018 4 min read Opinions expressed by Entrepreneur contributors are their own. Omnipresence — the goal of being everywhere simultaneously at all times. This is exactly the kind ofRead More

Should You Hire a Person for That Marketing Job or Buy a Robot?

The options are not mutually exclusive. Both can benefit you in different ways at different times. August 2, 2018 4 min read Opinions expressed by Entrepreneur contributors are their own. Effectively marketing your business requires time, skill and creativity. You have a number of options for adding an edge to your businessRead More

Tell Me a Story: 4 Ways That Video Can Create Brand Fanatics — Maybe Even Your Brand Fanatics

People view ads, but they engage with video. Use this medium to tell better stories and turn uninterested prospects into brand fanatics. August 1, 2018 7 min read Opinions expressed by Entrepreneur contributors are their own. Video content — done right — has the power to transform a brand fromRead More

4 Pinterest Hacks You Can Adopt to Drive Traffic to Your Blog

If you didn’t know it already, Pinterest is a blogger’s best friend. So, turn your blog posts into pins. August 1, 2018 5 min read Opinions expressed by Entrepreneur contributors are their own. If you didn’t know it already, Pinterest is a blogger’s best friend. You may have thought theRead More

Mark Your Calendars: The Key to Latin American Ecommerce Is Knowing the Right Dates

Heads up! Father’s Day, Valentine’s Day, even Black Friday and Cyber Monday may occur on days different from the U.S. dates. August 1, 2018 8 min read Opinions expressed by Entrepreneur contributors are their own. Ecommerce in Latin America is taking off. According to a recent report, online sales inRead More

How to Use the New Shopping Feature in Instagram Stories to Radically Boost Your Sales

Users will no longer have to leave the app to make purchases. August 1, 2018 6 min read Opinions expressed by Entrepreneur contributors are their own. Instagram has become one of the hottest social media platforms around, with its total number of daily active users now at 1 billion. MarketersRead More

After Losing a $21,000 Deal, Here’s What I Changed in My Email Follow-ups

Looking back, these are the things we could have done differently to win the deal. August 1, 2018 6 min read Opinions expressed by Entrepreneur contributors are their own. Imagine you’re a chef, and someone walks up to you. “I’m hungry, feed me now,” he demands. Although you might be the greatestRead More

The Highly Profitable Growth Strategy that Probably Isn’t on Your Radar but Should Be

Growth through acquisition can be adapted to any size business. August 1, 2018 4 min read Opinions expressed by Entrepreneur contributors are their own. Most company founders didn’t start a business to stay small. So assuming that you that founded your business with the intention of growing it, when youRead More

CMWorld Interview: How Tamsen Webster Drives Irresistible Change in Marketing

Few things are more inspiring than the before-and-after weight loss photo: two drastically different figures juxtaposed against one another, usually connected by an impossibly short span of time. It’s not just the physical transformation that is striking in these portrayals. Even more so, it’s the mental transformation. Something clicked inRead More

Why Your Business Should Be ‘Marketing First’

Chances are, your marketing department isn’t in your company’s driver’s seat. Here’s why it should be. July 31, 2018 7 min read Opinions expressed by Entrepreneur contributors are their own. Most organizations understand that marketing is important, but few adopt a holistic approach to recognize marketing as their top priority.Read More