6 Innovative Ways to Increase Brand Awareness
Wendy’s sassy Twitter feed is a great example of how to stand out in a sea of noise. March 23, 2018 7 min read Opinions expressed by Entrepreneur contributors are their own. Having a solid, trusted brand is important for your company to thrive. If your target audience doesn’t knowRead More
Is Your Ad Racially Insensitive? What Entrepreneurs Can Learn From Missteps by Gap, Dove and H&M.
Getting diversity right in advertising starts with hiring a diverse team. March 23, 2018 6 min read Opinions expressed by Entrepreneur contributors are their own. Another day, another (lost) dollar. As the heads of households, Latina and black women have a combined consumer spending power that will reach over $3Read More
Digital Marketing News: More Constantly Online, Google’s Digital Graffiti, AI’s Big Data Push
Roughly One in Four Americans is Online ‘Constantly’More than a quarter of U.S. adults consider themselves online “almost constantly” according to survey data recently released by the Pew Research Center, a figure that jumps to nearly 39 percent for younger people in the 18-to-29-year-old age group, and Kurt Wagner looksRead More
How to Write Emails People Will Actually Open
Try these 4 tips to become a welcome sight in your prospect’s inbox. March 22, 2018 4 min read Opinions expressed by Entrepreneur contributors are their own. Most of the erroneous talk about email’s demise comes from those whose email campaigns have failed or those who simply don’t like receivingRead More
7 Simple Ways to Build Your Community on Telegram
If you’re using Telegram, there are simple ways to build your following and maximize the utility of the app for your purposes. March 22, 2018 5 min read Opinions expressed by Entrepreneur contributors are their own. Telegram is a recently developed messenger app that in its first 24 hours garneredRead More
How to Create Socially Aware Video Content Without Coming Across as Fake
Make sure your video goes viral for the right reasons. March 22, 2018 7 min read Opinions expressed by Entrepreneur contributors are their own. Content marketers are always looking for ways to increase brand awareness and engagement. With the increase in popularity of using video to communicate a message, manyRead More
Transcript of A Story On How to Create Influence
Back to Podcast John Jantsch: Hello, welcome to another episode of the Duct Tape Marketing podcast. This is John Jantsch and my guest today is Bob Burg. He is a sought after speaker at company leadership and sales conferences on topics at the core of his series of Go-Giver books.Read More
A Story On How to Create Influence
Marketing Podcast with Bob BurgPodcast Transcript My guest for this week’s episode of the Duct Tape Marketing Podcast is Bob Burg. He is a sought-after speaker at company leadership and sales conferences on topics at the core of his series of Go-Giver books. He and I discuss the newest bookRead More
How to Make Sure Your Company’s Emails Stay Out of the Spam Folder
Navigate the byzantine world of email deliverability and ensure you get the most out of your emails. March 22, 2018 6 min read Opinions expressed by Entrepreneur contributors are their own. Email is a core channel for almost anyone selling anything online, largely because it offers businesses multiple opportunities toRead More
6 More Ways You Can Use YouTube to Reach Your Intended Audience
YouTube can help spread the word about your business. Read more about using YouTube as a low-cost marketing tool in this second part of our two-part series. March 21, 2018 4 min read Opinions expressed by Entrepreneur contributors are their own. The following excerpt is from Jason Rich’s book UltimateRead More
