Digital Marketing News: Reddit’s Redesign, Yelp’s Growth, Facebook Pages Admin Changes, & B2B Engagement Stats

How B2B Audiences Engage With Business Content OnlineA new Clutch survey explores how B2B audiences encounter business content online, and their preferences for consuming it, with business content about technology the leading topic. Clutch[youtube https://www.youtube.com/watch?v=ujk6sTfW418?rel=0&w=560&h=315]Facebook pages with large U.S. following to require more authorizationFacebook is requiring two-factor administrator authentication forRead More

Transcript of Using Convenience to Disrupt the Competition

Back to Podcast John Jantsch: How would you like to disrupt your entire industry, disrupt your competition? Well, it’s possible, and today, the way that you do it is that you are just easier to do business with, you’re more convenient. In this episode of the Duct Tape Marketing Podcast,Read More

Using Convenience to Disrupt the Competition

Marketing Podcast with Shep HykenPodcast Transcript This week on the Duct Tape Marketing Podcast, I chat with Shep Hyken. He is the Chief Amazement Officer of Shepard Presentations and the author of the upcoming book The Convenience Revolution: How to Deliver a Customer Service Experience That Disrupts the Competition and Creates FierceRead More

What Makes a Business Inspiring?

Executives of the Pro Football Hall of Fame discuss making it a destination for inspiration. August 16, 2018 1 min read Opinions expressed by Entrepreneur contributors are their own. Many people know about the careers of the world’s best football players, but the Pro Football Hall of Fame is drivenRead More

The Particulars of Marketing Your Cannabis Business: Experts Share Their Secrets

Marketing is never easy but cannabis marketing is uniquely challenging. August 16, 2018 7 min read Opinions expressed by Green Entrepreneur contributors are their own. The following excerpt is from The Staff of Entrepreneur Media, Inc. and Javier Hasse’s book Start Your Own Cannabis Business. Buy it now from Amazon | Barnes & Noble | iTunes | IndieBound This article isRead More

Don’t Underestimate the Power of a Good Newsletter to Drive Business

Few tools are better for retaining and marketing to existing customers than a newsletter packed with engaging and relevant content. August 15, 2018 7 min read Opinions expressed by Entrepreneur contributors are their own. For years, there has been speculation about the demise of email as an effective marketing channel.Read More

No Time for Marketing? Hire a Freelancer.

Whether to market your business is no longer a question. August 15, 2018 6 min read Opinions expressed by Entrepreneur contributors are their own. If you run one of the nearly 30 million small businesses in America, there’s a pretty good chance that after the bills are paid, the customerRead More

Right Time, Right Place: How to Be Relevant to Your Market

Are you delivering the right messages to your target clients, and if so, how often are you doing it? August 15, 2018 2 min read Opinions expressed by Entrepreneur contributors are their own. If you want potential clients to invest, you need them to see you as relevant valuable andRead More

You’ve Listened to Your Gut, Now Answer These 4 Practical Questions About the Product You Think Is so Great

Trust but verify your instinct. August 15, 2018 6 min read Opinions expressed by Entrepreneur contributors are their own. Ninety percent of ideas don’t make it to market, according to Mark Payne, author of How to Kill a Unicorn. We are often told to trust our instincts and follow ourRead More

Deep Learning and ‘Hyper-Personalization’ are the Future of Marketing Automation

Taking a look at not only interactions, but intent. August 15, 2018 4 min read Opinions expressed by Entrepreneur contributors are their own. Marketing automation has come a long way — from merely being a tool for marketers to automate repetitive tasks to becoming a fortune ball to understand theRead More